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Barclays SWOT and PESTLE Analysis

ID : 52233753| May 2023| 20 pages

COMPANY PROFILE -Barclays PLC

Business Sector :Banking and Financial Services

Operating Geography :United Kingdom, Europe, Global

About Barclays PLC :

Barclays is a British multinational investment bank and financial services company, founded in 1690. It is headquartered in London. With operations spread out over more than 50 countries with around 4,750 branches. The bank primarily focuses on four sectors- Investment Management, Wealth Management, Personal Banking and Corporate Banking. It operates under 2 businesses: Barclays UK and Barclays International. Initially starting off as a goldsmith banking business, over the years spread its wings to become a nationwide bank. Barclays is credited with deploying the world's first cash dispenser in 1967. As of 2021, Barclays employs approximately 83,000 people globally. It is listed on London Stock Exchange and has a secondary listing on New York stock exchange. The banking MNC is also a constituent of the FTSE 100 Index. It ranks #391 in Forbes list by market capitalization & #19 by assets as of May, 2021. In June 2022, Barclays and the Department for International Trade (DIT) signed an industry-leading 5-year partnership agreement to broaden, deepen, and sharpen efforts to drive increased exports and trade and investment opportunities for UK businesses of all sizes.

Its philosophy is to “Create opportunities to rise”. Its strategy is to build on its strength as a transatlantic consumer, corporate and investment bank anchored in the two home markets of the UK and the US. Barclays USP or unique selling proposition lies in being a heritage bank with over three centuries of banking experience sustaining the test of time against multiple financial crises, international conflicts, and the agricultural, industrial and now technological revolutions.

Barclays PLC Revenue :


‎£ 21.940 billion - FY ending 31st Dec, 2021 (y-o-y growth approximately 1%)
‎£ 21.766 billion - FY ending 31st Dec, 2020

Competitive Analysis of Barclays PLC

SWOT
PESTLE
The SWOT analysis for Barclays is presented below:
Strengths
Weaknesses
1. Strong presence in the global market
2. Diverse portfolio of businesses
3. Brand visibility
4. Constant Innovations to adapt to changing business environment
1. History of controversies
2. Restructuring losses due to Challenging macroeconomic environment
Opportunities
Threats
1. Market opportunities in growing economies
2. Online banking opportunities
3. Block chain revolution to speed up trade finance
1. Impact of political uncertainties
2. Treasury and capital risks
3. Fierce competition in market
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Barclays PLC

Strength

1. Strong presence in the global markets: Barclays PLC has a strong presence as it is globally recognized as a player capable of dominating the market evident by the figures mentioned in its statements. Its financial center in New York has strengthened its global reach. The diversified product portfolio & global contact centers have helped in leveraging growth opportunities in international markets by improving customer support. It has increased its banking fee share in Corporate and Investment Banks and Consumer, Cards and Payments business which will benefit it through increase in income. In UK, Barclays recorded a lending of £205.4 billion to UK customers at amortized costs showing an increase of 6% from 2019 lending. Customer deposits grew by £35 billion which increased the bank’s overall liquidity. The number of active mobile banking customers grew to 9.2m in 2020 from 8.4m in 2019. Barclays is also a leading provider of credit cards and lending in the Nordics region through its EnterCard joint venture with Swedbank. Barclays PLC currently has operations in over 50 countries, hence strengthening its position as leading global player. Barclays’s UK continued to support its customers during the COVID-19 pandemic by increasing lending under the Bounce-Back Loan Scheme and the Coronavirus Business Interruption Loan Scheme to SMEs. 2. Diverse portfolio of businesses: Barclays PLC has its businesses in many domains and the business structure includes Personal Banking, UK Cards, Wealth, Entrepreneurs & Business Banking (Barclays UK) ;Corporate & Investment Bank, Consumer, Cards & Payments, Barclaycard & Wealth International (Barclays International).The group offers its services to individuals, small and medium-sized businesses, large corporates and multinational companies, financial institutions and banks, institutional investors, funds, sovereign institutions and governments. They also offer innovative digital and technological capabilities, funding for purchases and growth and financial and business support risk management, business management services. It will also help in efficiency delivery of cross-group synergies. This has helped the group generate long term sustainable returns which is reflected in its Group Return on Tangible Equity of 14.7% in FY2020. The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.
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References used in Barclays PLC SWOT & PESTLE Analysis Report

1. Barclays Website - https://home.barclays/
2. Result Announcement - https://home.barclays/content/dam/home-barclays/documents/investor-relations/ResultAnnouncements/FullYear2020/20210218-BarclaysPLC-FY2020-RA.pdf
3. Barclays fined £26m for poor treatment of customers - https://www.bbc.com/news/business-55317413
4. Barclays Who We Are - https://home.barclays/who-we-are/
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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Barclays SWOT and PESTLE analysis has been conducted by Ankur Kumar and reviewed by senior analysts from Barakaat Consulting.

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