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Siemens SWOT and PESTLE Analysis

ID : 52186653| May 2023| 18 pages

COMPANY PROFILE -Siemens AG

Business Sector :Engineering and Capital Goods, Diversified

Operating Geography :Europe, Germany, Global

About Siemens AG :

Siemens is a multinational German conglomerate with business interests primarily in electronics, industrial equipment, healthcare, infrastructure and energy. The company headquarters are located in Munich, Bavaria, Germany. It was established in Berlin in 1847 under the name of Siemens & Halske. The company initially only dealt in the installation of telegraphic systems. The company is distinguished for being one of Europe’s largest industrial manufacturing companies. The main segment for the company is its industrial automation division. This is followed by its healthcare segment. The company is also well known for developing energy efficient and resource saving technologies. Siemens has the following reportable segments: Digital Industries, Smart Infrastructure, Mobility and Siemens Healthineers, which together form its “Industrial Business” and Siemens Financial Services (SFS), which supports the activities of its industrial businesses. The company has a presence in more than 190 countries around the world. It employs more than 311,000 people globally as of early 2023.

Siemens USP lies in being the largest industrial manufacturing company in Europe with branch offices abroad. Siemens mission statement reads, “We make real what matters.”

Siemens AG Revenue :


€71.97 billion - FY ending 30 September 2022
€62.26 billion - FY ending 30 September 2021

Competitive Analysis of Siemens AG

SWOT
PESTLE
The SWOT analysis for Siemens is presented below:
Strengths
Weaknesses
1. Number one globally in industrial digitization, automation and electrification.
2. Consistent shareholder returns and strong ownership culture
3. Dedicated unit ‘next47’, for innovation and development of next-gen technologies
4. Siemens GBS is among top 20 business service providers worldwide
5. Diversified portfolio of end-to-end business services		1. Reliance on third party vendors
2. Faulty components at the wind turbine fleet of Siemens Gamesa unit
Opportunities
Threats
1. Siemens can strengthen leadership in digitization by combining software, platforms & services
2. Digitization, a huge market with new opportunities and fast growth
3. Increase in Smart City projects globally to spur demand of next-gen technology which can drive Siemens’ growth
4. Significant growth opportunities in India
5. Strategic acquisition to facilitate growth
6. Sustainability-related business used as the largest lever for decarbonization and climate protection		1. Threats from major competitors in the US market
2. Terrorist attacks in Europe and instability in Middle East increase geo-political risks which may dampen investment climate
3. Fast paced changes in regulations and compliance measures in industries like healthcare, energy and cloud computing can impact Siemens businesses
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Detailed SWOT Analysis of Siemens AG

Strength

1. Number one globally in industrial digitization, automation and electrification: Siemens is the global leader in industrial digitization, automation and electrification and also an established player in other fast-growing industries such as healthcare technology, global business services, energy management and mobility. Siemens has also built a focused strategy around the above areas to become a comprehensive, integrated and unique enterprise. 2. Consistent shareholder returns and strong ownership culture: Siemens has delivered consistent shareholder returns over the past few years. The unallocated net income of Siemens AG for the fiscal year ending September 30, 2022, totaling to €3.613 million, is proposed to be distributed as a dividend of €4.25 per share of no-par value entitled to the dividend. On the basis of the expected number of shares eligible for distribution at the time of the annual shareholders' meeting, the proposed dividend implies a total payout of €3.4 billion. The company also has a strong ownership culture which fosters a sense of belongingness in the organization. The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.
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References used in Siemens AG SWOT & PESTLE Analysis Report

1. Annual Report - https://www.siemens.com/applications/b09c49eb-3a14-73b3-9f71-e30e3c2dfdbd/assets/pdfs/en/Siemens_Report_FY2022.pdf
2. Siemens GBS among Top 20 business service providers worldwide - https://www.siemens.com/global/en/products/services/gbs/our-insights/newsroom/siemens-global-business-services-among-top-20-business-service-providers-worldwide-.html
3. Global Business Services - https://www.siemens.com/global/en/products/services/gbs.html
4. Component Failure Rates Sink Siemens Gamesa Deeper into Red - https://www.offshorewind.biz/2023/01/20/component-failure-rates-sink-siemens-gamesa-deeper-into-red/
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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In-text: (SWOT & PESTLE.com, 2024)

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