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Acuity Brands SWOT and PESTLE Analysis

ID : 52571353| Jul 2023| 15 pages

COMPANY PROFILE -Acuity Brands

Business Sector :Consumer lighting and Building Management Solutions

Operating Geography :North America, Europe and Asia

About Acuity Brands :

Acuity Brands, Inc is a holdings Company providing lighting and building management solutions which range from individual devices to connected solutions. The company is head quartered in Atlanta, Georgia, USA, with operations throughout North America, and in Europe and Asia and has over 13,200 associates as of 2023. It has two business segments: Acuity Brands Lighting and Lighting Controls (ABL) and the Intelligent Spaces Group (ISG). The company has a long portfolio comprising of non-portable luminaires as defined by the National Electrical Manufacturers Association n; poles for outdoor lighting; emergency lighting fixtures and lighting equipment; daylighting; lighting controls; HVAC controls; and building technology controls, software, and systems. The focus is on what they call 3 Cs: Service to customers. Efficiency in spending and a culture of excellence through continuous improvement. The tag line is “Expanding the boundaries of lighting.”

The USP of Acuity Brands is that it has a number 2 ranking in Zacks Rank for stocks currently. For customers, communities, and the globe, Acuity Brands mission is to use technology to address issues with places, light, and other issues in the future. They envision to provide a beacon for a world that is more dazzling, successful, and interconnected.

Acuity Brands Revenue :


$ 4.01 billion – FY ending 31st August 2022 (y-o-y growth of 15.7%)
$ 3.46 billion – FY ending 31st August 2021

Competitive Analysis of Acuity Brands

SWOT
PESTLE
The SWOT analysis for Acuity Brands is presented below:
Strengths
Weaknesses
1. It has strong brand value
2. Strong innovation capabilities & technological expertise
3. Robust sustainability initiatives
4. Extensive product portfolio with robust distribution network
1. Unclear brand positioning
2. Not highly successful in gelling numerous acquisitions with different work cultures
3. Heavily dependent on US sales
Opportunities
Threats
1. Undertaking of Europe 2020 strategy
2. Changing consumer preferences
3. Increasing demand for energy-efficient solutions & IoT integration
4. Smart city Initiatives by the government
1. Supply chain disruptions negatively impact product availability
2. Intense competition from local & established players.
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Acuity Brands

 

Strength

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Weakness

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Opportunity

1. Undertaking of Europe 2020 Strategy: Acuity Brands has Europe as one its important markets outside North America. Acuity Brands focuses on Energy Efficient Lighting Solutions and Building Management Solutions. The company provides fixtures along with software that track energy wastage as well as controls to automatically reduce the wastage. Europe 2020 Strategy is an agenda of European Union taken up as a successor of Lisbon Agenda for growth and jobs. It aims at reducing greenhouse emissions by 20% of what it was in 1990, and also aims at increasing energy efficiency by 20% before 2020. The pillars are Smart, Sustainable and Inclusive growth. The important aspect to look at is “Smart growth” which is defined as developing knowledge and innovation based economy. “Sustainable growth” aims to promote a resource efficient and greener economy. This is exactly in line with the strategies of Acuity Brands and thus is an opportunity for the company in its European Market.

2. Changing Consumer Preferences: In USA, 25% of the population that would enter the workforce would be Gen Z, almost 70 million. They are called digital natives, born and brought up amongst smart phones. According to Goldman Sacs, a huge fraction of this group connects online for a minimum of one hour a day and it’s surprising that almost 50% of them are connected for more than 10 hours. But along with this, Gen Z is also concerned with what they do and how they are perceived online, much more than their previous generation. This generation is more prone to online purchases and has a very alert and conservative mindset when it comes to purchases. As such word of mouth online matters greatly. Under such a scenario it gives a company like Acuity Brands a set of potential future customers who are more than ready to get hold of smart cities and devices and the concept of being able to control the lighting, temperature and conditioning of their homes sitting miles far away with a smart handheld phone.

The remaining section under "Opportunity" is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Brands :

  • AcuityControls
  • Peerless
  • Atrius
  • DGLogik
  • Lithonia Lighting
  • Juno
  • Pathway Connectivity Solutions
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TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?

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References used in Acuity Brands SWOT & PESTLE Analysis Report

1. Insights of Acuity Brands - https://insights.acuitybrands.com/acuity-perspectives-blog/expanding-the-boundaries-of-lighting-a-closer-look-at-our-innovation-journey-and-path
2. Sustainability of products and solutions - https://www.acuitybrands.com/about-us/sustainability/products-and-solutions
3. Awards - https://insights.acuitybrands.com/awards
4. Earth light report 2022 - https://www.acuitybrands.com/-/media/abl/acuitybrands/files/earthlight/earthlight-report-2022-two-page-spread.pdf?forcebehavior=open
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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In-text: (SWOT & PESTLE.com, 2024)

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Acuity Brands SWOT and PESTLE analysis has been conducted by Kunal Kiran and reviewed by senior analysts from Barakaat Consulting.

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