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America Movil SWOT and PESTLE Analysis

ID : 52707953| Feb 2023| 18 pages

COMPANY PROFILE -America Movil

Business Sector :Telecommunication

Operating Geography :Mexico, North America, Global

About America Movil :

América Móvil is a Mexican telecommunications corporation headquartered in Mexico City, Mexico. It was founded in the year 2000 by Carlos Slim. Excluding China and India, it is the largest company in terms of wireless subscribers. As of 2020, the company has 20,876 wireless subscribers. Through the development of a world-class integrated telecommunications platform, it offers their customers a portfolio of value added services and enhanced communications solutions in 25 countries in Latin America, the US and Central and Eastern Europe. América Móvil works with GSMA implementing the We Care campaign that works hand in hand with the United Nations Sustainable Development Goals. The Mobile Industry aims to help connect the unconnected in Latin America and the Caribbean, with full collaboration between mobile operators and government. The GSMA Digital Inclusion Programme supports the mobile industry and the We Care campaign to increase internet uptake, tackling four key barriers: coverage, affordability, digital skills and locally relevant content.

The company’s mission statement reads, “Make sure the population of each country has access to our products and services with the most advanced technology in telecommunications and accessible prices. Its vision statement reads, “To be the fastest-growing telecommunications company and preserve our leadership in the telecommunications industry.” América Móvil’s USP or unique selling proposition lies in having the most extensive satellite system in Latin America, covering Mexico, the US, Central and South America.

America Movil Revenue :


Ps. 1,007,348 million - FY ending 31st December 2019 (y-o-y growth -2.97%)
Ps. 1,038,208 million - FY ending 31st December 2018

Competitive Analysis of America Movil

SWOT
PESTLE
The SWOT analysis of America Movil is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Strong brand presence and footprint in America
2. Largest market share in Mexico and Brazil based on RGUs
3. Wide variety of products and services to diversify revenue
4. Ranking first in wireless, fixed-line, broadband and Pay TV services in Latin America.
5. Established telecom infrastructure of cell sites, fiber-optic network, submarine cable system and satellites
1. No wireless telecom facilities or wireless spectrum licenses in USA
2. Does not provide free Airtime services
3. Seasonal demand of consumers in Mexico
OpportunitiesThreats
1. Expansion to other countries through mergers and acquisitions
2. Advancing technology and 5G connectivity

1. Highly competitive regional telecom sector
2. Competitors are more prepared for 5G than America Movil
3. Impact of governmental or regulatory actions on telecom business
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Detailed SWOT Analysis of America Movil

Strength

1. Strong brand presence and footprint in America: America Movil generally operates in south and central America including US. It’s a Mexican company and earns its maximum revenue from Mexico itself with a wireless subscriber base of approx. 77 million which is said to be the highest in the whole of Mexico. America Movil has wireless and fixed operations all around South America including Mexico. The company is expanding its footprint to other regions in America. Claro, one of its subsidiaries in the Caribbean boasts of 6,244,000 wireless subscribers with a consecutively growing base.

2. Largest market share in Mexico and Brazil based on RGUs: America Movil has the maximum number of Revenue Generating Units in Mexico and brazil. Both Mexico and Brazil have wireless and fixed operations that accounts for a total of 56,040,000 RGUs which is more than the half of the total RGUs generated by the company. Mexico operates under the subsidiary, Telcel/ Telmex while Brazil operates under Claro.

3. Wide variety of products and services to diversify revenue: America Movil has a large number of variety of products and services including Wireless voice, voice and data services, fixed operations, broadband, IT solutions, Pay TV, OTT services, equipment, accessories and computer sales, and other value-added services. In 2019, Wireless operations and data services contributed in generating revenues worth 523 billion Mexican Pesos that is 77.4% of the total RGUs.

The remaining section of “Strength” is available only in the 'Complete Report' on purchase.

Weakness

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Opportunity

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Threats

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

  • Millicom
  • Telefonica
  • AT&T
  • DIRECTV
  • MTN Group
  • Verizon
  • Vodafone
  • T-Mobile
  • CenturyLink
  • BT Group

Major Brands :

  • Claro
  • DLA Inc.
  • Embratel
  • Nextel Brazil
  • Nuestra Visión
  • Sección Amarilla
  • Sercotel
  • Speedy Movil
  • Telcel
  • Telmex Infinitum
  • TracFone
  • Straight Talk
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References used in America Movil SWOT & PESTLE Analysis Report

1. UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 20-F - https://s22.q4cdn.com/604986553/files/doc_financials/2019/ar/2019-20-F-EN.pdf
2. Cybersecurity - https://www.dhs.gov/topic/cybersecurity
3. The Risky Politics of Anti-Money Laundering - https://www.americasquarterly.org/article/the-risky-politics-of-anti-money-laundering/
4. America Movil sees Q1 loss after peso plummets - https://www.developingtelecoms.com/telecom-business/operator-news/9489-america-movil-sees-q1-loss-after-peso-plummets.html
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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In-text: (SWOT & PESTLE.com, 2024)

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