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Ampol Limited SWOT and PESTLE Analysis

ID : 521691053| Apr 2023| 21 pages

COMPANY PROFILE -Ampol Limited

Business Sector :Energy, Oil and Gas

Operating Geography :Australia, New Zealand, Global

About Ampol Limited :

Ampol Ltd., formerly known as Caltex Australia, is a publicly traded company in Australia that operates in the energy and fuel sector. The company was founded in 1936 and is headquartered in Sydney, Australia. Ampol is primarily engaged in the production, distribution, and marketing of transportation fuels, lubricants, and other specialty products. The company operates in various segments, including refining and supply, fuels and infrastructure, and convenience retail. Ampol has a strong brand presence in the region, with a network of around 1,900 service stations. In recent years, Ampol has focused on developing more sustainable and environmentally friendly solutions. The company has invested in research and development to create cleaner fuels and energy-efficient processes, as well as expanding its electric vehicle charging network. With a workforce of over 8,500 employees, Ampol serves millions of customers across Australia, New Zealand, and other Asia-Pacific countries, as of early 2023.

The USP of Ampol is that it is a leading player in the Australian energy and fuel sector, providing essential products and services to customers across various industries while also striving towards a more sustainable future. Ampol has a long-standing commitment to sustainability and has set ambitious targets to reduce its carbon emissions and transition to cleaner energy sources.

Ampol Limited Revenue :


Euro 21,629.9 million dollars - FY ending 31st March 2022 (y-o-y growth 40.40%)
Euro 15,409.1 million dollars - FY ending 31st March 2021

Competitive Analysis of Ampol Limited

SWOT
PESTLE
The SWOT analysis for Ampol Limited is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Strong relationships with mobility customers, embedded across both consumer and business channels
2. Robust supply and marketing infrastructure
3. Wide range of goods and services generating income from diversified sources
4. Ampol enjoys supply chain expertise
1. Danger to the health and safety of workers, contractors, the general public, and the environment
2. High debt leading to uncertainty over its debt repayment ability and time
OpportunitiesThreats
1. Holds privileged existing industrial land and assets which can be repurposed for manufacturing, storage and distribution of new energy solutions
2. Operation at Lytton to provide platform for future energy technology and capability growth
3. Investments in future energy solutions for customers
4. Significant opportunity in the energy sector to transition from conventional sources to cleaner fuel
1. Changes in consumer demand, technology, and product offerings might significantly affect revenue
2. Fluctuations in fuel prices can affect the company's business model and profitability
3. Competition from other petroleum brands, such as Valero Energy
4. Macroeconomic events leading to business interruptions
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Ampol Limited

Strength

1. Strong relationships with mobility customers, embedded across both consumer and business channels: In the numerous markets that make up the Australian economy in the defence, mining, transportation, maritime, agricultural, aviation, and other commercial sectors, Ampol serves almost 80,000 clients with gasoline. It provides gasoline and convenience items to more than three million people each week across its retail network. Ampol’s strong supply chain and strategic infrastructure positions across the nation include 17 terminals, five major pipelines, 57 depots, 1,926 branded sites (including roughly 708 company-controlled retail sites), and one refinery in Lytton, Queensland, support the ability to serve wide customer base. More than 8,200 people from Australia and abroad support this network. Ampol has also expanded its supply chain and operations into foreign markets by utilizing their Australian business. This comprises trading and shipping operations, which are based in Houston, Texas, and Singapore, respectively, and their international storage facilities located across the Asia Pacific area. As the owner of Gull New Zealand, which runs the most extensive independent import facility in the nation and a retail network, it also has a growing presence. Ampol holds a 20% equity stake in Sea oil, one of the country's top independent petroleum suppliers.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

1. Holds privileged existing industrial land and assets, which can be repurposed for manufacturing, storage and distribution of new energy solutions: Lower demand in 2020 due to COVID-19 limits impacted returns from assets, which refocused the attention on maximizing value, cost efficiency, and capital effectiveness within the infrastructure network. Due to the size of the supply position and the calibre of privileged infrastructure, Ampol holds the top spot in two of the most important demand centers in the nation, namely New South Wales and Queensland. Included are its sizeable properties at Lytton and Kurnell, which continue to be essential components of present activities and provide considerable future flexibility. The combination of existing assets and infrastructure, capabilities, and brand will be vital in supporting the transition and creating new customer value propositions aligned with their decarbonization goals.

The remaining section under "Opportunity" is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

Major Brands :

  • Fuels infrastructure
  • Ampol Woolworths
  • Ampol Foodary
  • Ampol card
SWOT & PESTLE (combined)
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TABLE OF CONTENTS
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References used in Ampol Limited SWOT & PESTLE Analysis Report

1. Annual Report - https://www.ampol.com.au/about-ampol/investor-centre/annual-reports/2021
2. Australia's Ampol makes space for Z Energy with sale of Gull NZ unit - https://www.reuters.com/business/energy/australias-ampol-makes-space-z-energy-with-sale-gull-nz-unit-2022-03-14/
3. Viva, Ampol shun Russian oil cargoes over war in Ukraine - https://www.smh.com.au/business/companies/viva-ampol-shun-russian-oil-cargoes-over-war-in-ukraine-20220308-p5a2sh.html
4. Resolution of legal dispute between Ampol and EG - https://www.listcorp.com/asx/ald/ampol-limited/news/resolution-of-legal-dispute-between-ampol-and-eg-2691722.html
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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