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Bank of the Philippine Islands SWOT & PESTLE Analysis

ID : 521289653| Jul 2022| 21 pages

COMPANY PROFILE -Bank of the Philippine Islands

Business Sector :Banking and Financial Services

Operating Geography :Philippine, Asia, Global

About Bank of the Philippine Islands :

The Bank of the Philippine Islands was established in 1851 and is the country's and Southeast Asia's first bank. BPI is a universal bank that provides both retail and business customers with a wide range of financial products and solutions through its subsidiaries and affiliates. Services offered by BPI include consumer loan and banking, asset management, insurance, securities distribution and brokerage, foreign exchange, leasing, and corporate and investment banking. In addition, to close to 3,000 ATMs and cash deposit machines, the bank has a network of over 800 branches in the Philippines, Hong Kong, and Europe (CDMs). The Philippine banking and finance sector got its beginnings with the founding of BPI, formerly known as El Banco Espaol Filipino de Isabel II. The bank served a variety of purposes, including printing and issuing money and extending credit to the National Treasury, effectively making it the first Central Bank of the nation. This heritage is proudly continued by BPI, which provides funding for several projects and businesses in the public and private sectors that assist economic development and nation-building. In June 2022, the bank announced that it had signed a ground-breaking agreement with Alipay+ to let users of digital banking conduct international business. As a result, BPI is the first bank to work with Alipay+ as a mobile payment service provider to expand the reach of its payments service beyond small local businesses.

The unique selling proposition of BPI is that it is one of the most renowned banks in the Philippines and ranks second in terms of market capitalization and assets, making it the fourth-largest bank overall. The mission statement of the company reads, "to contribute to the financial well-being of its Clients and the progress of society as a whole".

Bank of the Philippine Islands Revenue :


₱ 80,116 million - FY ending 31st December 2021 (y-o-y growth -9.3%)
₱ 88,335 million - FY ending 31st December 2020

Competitive Analysis of Bank of the Philippine Islands

SWOT
PESTLE
The SWOT analysis for Bank of the Philippine Islands is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. First and the oldest bank in Philippines and Southeast Asia
2. Very strong network present within Philippines with one of the largest branch & ATM networks
3. Customer base has doubled since 2010
4. Very strong digital presence with 3.2 million active users and around 5 million total users
5. Strong lending practices with the Bank’s Non-Performing Loan ratio much better than industry average
6. Second largest market capitalization out of all Philippines banks
7. Bank of the Philippine Islands is showing exceptional growth in all lines of businesses
1. Presence in Europe and outside of Philippines is very limited
2. Number of physical branches and employees are reducing
OpportunitiesThreats
1. Rapid digitalisation across the Philippines is advantageous to Bank of the Philippine Islands
2. Very strong rebound by Philippine economy post pandemic
3. Expanding into more Southeast Asian Countries
1. Increasing number of cybercrimes such as phishing and ransomware in Philippines
2. Increase in impaired-loan ratio may impact credit ratings
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Bank of the Philippine Islands

Strength

This section is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

1. Increasing number of cybercrimes such as phishing and ransomware in Philippines: The Banking and Financial Services Industry (BFSI) of the Philippines has rapidly modernized its products and services. Many banks, including traditional giants, offer digital services to its clients. But this has also exposed the banks and their clients to cyber-attacks. Lately, the BFSI of Philippines has been plagued by cybercrimes. The number of ransomware attacks have more than doubled in the three-year period from 2017 to 2020. In 2017, there were 1712 ransomware detected but that number increased to 4107. The number of prevented ransomware attacks increased from 5612 in 2017 to 44875 in 2020.

The most recent and infamous incident happened in late 2021 when Banco de Oro, the largest bank in Philippines by assets, became victim of the cybercrime. Many account holders in Banco de Oro lost money through unauthorized transactions carried out by the criminals. As Bank of the Philippine Islands itself has a customer base of atleast 5 million who use its apps, this kind of cyber-attack pose a large threat to it.

The remaining section under "Threat" is available only in the 'Complete Report' on purchase.

Major Competitors :

  • Banco De Oro
  • Metropolitan Bank and Trust Company
  • Philippine National Bank
  • China Banking Corporation
  • Union Bank of the Philippines
  • Security Bank
  • Rizal Commercial Banking Corporation
  • EastWest Bank

Major Brands :

  • BPI Cards
  • BPI Trade
  • BPI Europe
  • BPI Loans
  • ALFM Mutual Funds
  • Buena Mano
  • BPI AMTC
  • BPI BizLink
SWOT & PESTLE (combined)
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References used in Bank of the Philippine Islands SWOT & PESTLE Analysis Report

1. 4Q & FY 2021 Investor Presentation - https://www.bpi.com.ph/assets/aboutbpi/presentations/4qandfy2021irfinancialdeckwebsiteversion.pdf
2. Overseas Offices and Remittance Centers - https://www.bpi.com.ph/bank/remit/send-money/overseas-offices
3. Philippines Relaxes COVID-19 Restrictions - https://www.benarnews.org/english/news/philippine/restrictions-relaxed-02282022115952.html
4. Headline inflation rises to 4 percent in March - https://www.manilatimes.net/2022/04/06/business/top-business/headline-inflation-rises-to-4-percent-in-march/1839037
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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SWOT & PESTLE.com (2023). Bank of the Philippine Islands SWOT & PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/bank-philippine-islands/ [Accessed 28 Jan, 2023].

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Bank of the Philippine Islands SWOT and PESTLE analysis has been conducted by Sohil Sankalp and reviewed by senior analysts from Barakaat Consulting.

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