FMCG (Fast Moving Consumer Goods)

Loreal products

How L’Oreal has maintained its industry leadership with innovation?

September 21,2019

Founded in 1884 by Michael Marks and Thomas Spencer, Marks & Spencer Group Plc is a multinational retailer chain that specializes in the sale of clothing, home wares and luxury food items. After a very successful run in the last 150 years, with 1,463
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Colgate Palmolive

How Colgate-Palmolive has leveraged digital technology to sustain growth?

September 20,2019

The Colgate-Palmolive Company, one of the largest companies in the world, offers many well-known brands in oral care, personal care, home care, and pet nutrition. Ranked #182 on the 2017 Fortune 500 list, its products are sold in more than 200 countr
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pepsi versus coca cola

How are PepsiCo and Coca-Cola stacking up to increasing competition?

September 20,2019

With its headquarters in Harrison, New York, PepsiCo was first founded by Caleb Bradham, a pharmacist and industrialist who first coined the term “Pepsi-Cola” in 1898. The merger of Pepsi-Cola and Frito-Lay established PepsiCo, Inc. This company
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Proctor and Gamble’s M&A and divestiture strategy and how it strengthens it’s competitiveness

July 03,2019

Ranking among Forbes World’s Most Reputable companies, Proctor and Gambles(P&G) was co-founded by William Proctor and James Gamble, a candle maker and a soap maker, under the persuasion of their father-in-law Alexander Norris. It is an American
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