COMPANY PROFILE -BorgWarner
Business Sector :Auto Ancillary
Operating Geography :United States, North America, Global
About BorgWarner :
BorgWarner is a global automotive technology leader that specializes in designing and manufacturing innovative powertrain solutions. The company was founded in 1928 and is headquartered in Auburn Hills, Michigan, USA. BorgWarner operates in two main business segments: Drivetrain and Engine. BorgWarner's products are used in a wide range of vehicles, including passenger cars, commercial trucks, and off-highway vehicles. The company operates in more than 96 locations in 24 countries around the world, employing over 30,000 people as of early 2023. The company was included in the Dow Jones Sustainability Index for six consecutive years and was ranked among the top 100 most sustainable companies in the world by Corporate Knights in 2021. The company has been named to Forbes' list of America's Best Employers for Diversity and has received a perfect score on the Human Rights Campaign Foundation's Corporate Equality Index for four consecutive years.
The USP of BorgWarner lies in it being one of the leading suppliers of powertrain solutions worldwide. BorgWarner is committed to sustainability and has set ambitious goals to reduce its carbon footprint and improve environmental performance. The company is also focused on developing technologies that support electrification and hybridization to meet the evolving needs of the automotive industry.
BorgWarner Revenue :
US$ 15,801 million - FY ending 31st December 2022 (y-o-y growth 6.49%)
US$ 14,838 million - FY ending 31st December 2021
Competitive Analysis of BorgWarner
The SWOT analysis for BorgWarner is presented below in a matrix followed by the detailed analysis report:
Strengths | Weaknesses |
1. Serving wide range of vehicle market like light vehicles, commercial vehicles, off-highway vehicles and aftermarkets.
2. Acquisitions of major companies have helped to enter into new product segments
3. Wide range of customer diversity which is spread across all the major continents.
4. Advanced engineering products backed by a strong R&D team.
5. More than 8000 active and pending patents along with licensing agreements.
| 1. Business is dependent upon the demand of the vehicles and can be affected due to production fluctuations.
2. Higher prices of the company’s product are facing backlash from the OEM clients.
3. Decreasing shareholder returns which is less than the market and other competitors in the past 5 years.
|
Opportunities | Threats |
1. To expand the product offerings in the growing EV markets.
2. The company can expand its sales in the vehicle aftermarket that is growing faster.
3. Strengthening its inverter capabilities through use of new engineering technologies.
4. Improve its software solutions offerings according to the rising market demand.
| 1. Production disruptions in automobile industry due to new covid-19 waves can affect the business.
2. Semiconductor chip shortages can affect the production of the business.
3. Supply chain crisis can delay the delivery of components and affect production.
|
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Detailed SWOT Analysis of BorgWarner
Strength
1. Serving wide range of vehicle market like light vehicles, commercial vehicles, off-highway vehicles and aftermarkets: BorgWarner is a manufacturer of automotive parts and it functions across major automotive segments. The products of the company help in improving vehicle performance, propulsion efficiency, stability etc. The products of the company are sold worldwide and it is present across the major continents of the world. The company manufactures and sells the products to OEMs in different vehicle categories like light vehicles, commercial vehicles, off-highway vehicles and in the vehicle aftermarket. This is one of the strengths of the company as it does not depend upon a particular vehicle segment but serves a diverse segment. Also, the company has an opportunity to grow across the different segments that it serves. In the year 2021, 76% of the sales came from light vehicle segment, 11% were from commercial vehicles, 4% were from off-highway vehicles and rest were from the aftermarket sales. This shows that the company can grow across the different segments in which the sales are low.
The remaining section under "Strength" is available only in the 'Complete Report' on purchase.
Weakness
This section is available only in the 'Complete Report' on purchase.
Opportunity
This section is available only in the 'Complete Report' on purchase.
Threat
This section is available only in the 'Complete Report' on purchase.
The PESTLE analysis for BorgWarner is presented below in a table followed by the detailed analysis report:
Political | Economic |
1. Ukraine- Russia war has majorly affected global business environment.
2. The trade war between US and China has affected several businesses operating in these countries.
| 1. Due to high inflation commodity prices and metal prices are rising.
2. Major economies of the world like US, China and Europe are facing slowdown.
3. Rise in fuel costs is raising the cost of logistics and affecting the price of products.
|
Social | Technological |
1. Increased adoption of EVs in major economies like China, US etc has boosted sales. | 1. The manufacturing industry is experiencing industry 4.0 transformation and smart manufacturing.
2. The trends of connected vehicles and autonomous driving is set to increase in the future
|
Legal | Environmental |
1. Theft of intellectual property rights is a major concern for companies.
2. US environment protection agency are proposing to amend certain existing corporate average fuel economy and greenhouse gas emission standards for passenger cars and light trucks.
| 1. EU legislation has proposed to cut CO2 emissions from cars 55% and vans by 50% by 2030.
2. Adoption of electric vehicles can help the world in reaching the Paris climate goals.
3. Investments in sustainable products and solutions business
|
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Detailed Pestle Analysis of BorgWarner
Political
This section is available only in the 'Complete Report' on purchase.
Economic
1. Due to high inflation commodity prices and metal prices are rising: Inflation has become a major problem for the world. Inflation is at an all-time high in the major economies. This condition is not going to come under control any time soon. The inflation situation has been further worsened due to the ongoing Ukraine-Russia war. The persistent of inflation is causing a rise in the prices of major commodities. The rise in prices is being witnessed in different sectors. The prices of metals are rising significantly and there are also shortages due to the price rise. Prices of commodities like steel, aluminum are increasing and this is having an adverse impact on the industry in which these are used as raw materials. Not only this several other commodities like energy, forgings, resins etc. are also witnessing a rise in the prices. BorgWarner is a manufacturer of automotive parts which means that it is dependent upon various types of commodities like aluminum, steel, copper, nickel etc. for manufacturing. The rise in prices of these commodities will affect the cost of manufacturing of the company. The company would have to pass the cost to the customers or there will be an impact on the profit margin. Passing the cost to the customers will affect the demand. So, the company is going to be affected in any way because of inflation.
The remaining section under "Economic" is available only in the 'Complete Report' on purchase.
Social
This section is available only in the 'Complete Report' on purchase.
Technological
This section is available only in the 'Complete Report' on purchase.
Legal
This section is available only in the 'Complete Report' on purchase.
Environmental
This section is available only in the 'Complete Report' on purchase.
Major Brands :
- Delphi Technologies
- Akasol
- Haldex Traction
- Sevcon
- Cascadia motion LLC
BorgWarner SWOT and PESTLE Analysis PDF Report is a custom report and will be delivered to your email inbox within 2 business days from purchase.
TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
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BorgWarner Segmentation, Targeting and Positioning (STP) Analysis |
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BorgWarner Ansoff Matrix Analysis |
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Check Out Analysis of Other Relevant Companies
References used in BorgWarner SWOT & PESTLE Analysis Report
1. Annual Report - https://www.borgwarner.com/docs/default-source/investors/annual-reports/2021-annual-report.pdf
2. Automotive Aftermarket Industry Size to Hit USD 529.88 Billion by 2028 | Exhibit a CAGR of 3.8% | Fortune Business Insights - https://www.globenewswire.com/news-release/2022/03/30/2412833/0/en/Automotive-Aftermarket-Industry-Size-to-Hit-USD-529-88-Billion-by-2028-Exhibit-a-CAGR-of-3-8-Fortune-Business-Insights.html
3. Russia-Ukraine war impact: Which industries are worst hit? - https://www.cnbctv18.com/business/russia-ukraine-war-impact-which-industries-are-worst-hit-12737762.htm
4. China's trade war with US resulted in loss of USD 550 billion: Report - https://economictimes.indiatimes.com/news/international/business/chinas-trade-war-with-us-resulted-in-loss-of-usd-550-billion-report/articleshow/90025687.cms
The detailed complete set of references are available on request in the 'Complete report' on purchase.
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BorgWarner SWOT and PESTLE analysis has been conducted by Sushil Kumar Panda and reviewed by senior analysts from Barakaat Consulting.
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