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China Baowu Steel Group SWOT & PESTLE Analysis

ID : 521262853| Jun 2022| 21 pages

COMPANY PROFILE -China Baowu Steel Group

Business Sector :Steel

Operating Geography :China, Asia, Global

About China Baowu Steel Group :

Baowu, or China Baowu Steel Group Corp., Ltd., is a state-owned iron and steel company based in Shanghai's Pudong region. In December 2016, China Baowu Steel Group Corporation Limited, which was formed by the merger and restructuring of previous Baosteel Group Corporation Limited and Wuhan Iron & Steel (Group) Corporation, was formally announced. Heavy plates, hot-rolled (HR) steel sheets, wire rods, and pipe tubes, as well as cold-rolled (CR) steel sheets, stainless steel products, HR wear-resistant steel tubes for high-pressure boilers, cold forming HR steel for construction machinery, and chrome-free fingerprint-resistant galvanization products, are all among the company's offerings. Baosteel International Economic & Trade Co., Ltd. is the company's main business. The firm focuses on advanced manufacturing, primarily promoting the industrialization of light metal materials such as magnesium, aluminium, and titanium, as well as special metallurgical materials, metal packaging materials, and carbon-based, silicon-based, and other inorganic nonmetallic materials required in fields such as new energy, marine engineering, and aerospace, and enhancing the advantages of differentiated competitiveness. The firm stated in January 2022, that it ranked first for four years in a row in the 2021 China Steel Enterprise Patent Innovation Index ranking. China Baowu Steel Group is the world’s largest steelmaker as of 2022.

The USP of China Baowu is that it has maintained a leading position in the sector, with a production capacity of almost 90 million tonnes, ranking first in China and second in the globe. The mission statement of Baowu reads, "building high-quality steel ecosystem together".

China Baowu Steel Group Revenue :


Yuan 673.74 billion – FY ending Dec 31st 2020
Yuan 552.21 billion – FY ending Dec 31st 2019

Competitive Analysis of China Baowu Steel Group

SWOT
PESTLE
The SWOT analysis for China Baowu Steel Group is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Largest steel producer in the world by large margin enjoying economies of scale
2. Has major presence in all types of steel markets from stainless steel, carbon steel to special steel
3. The corporation is owned by Chinese government hence benefits from state support
4. Strong financials and revenue growth, rated A+ stable by fitch rating
1. Formed from mergers of various companies with no common culture
OpportunitiesThreats
1. Its home market China has almost half the world’s steel demand
2. Steel prices being highest in decades can boost profits
3. Rising influence of China in developing countries especially in Africa can help its steel industry
4. Steel industry has numerous applications, from transport to defence to technology to construction
1. Anti-dumping duty levied on imported steel by many countries
2. High competition from local Steel manufacturers in China
3. Iron Ore prices highest in more than 10 years and rising
4. Political unrest in Hong Kong and Western China can have adverse impact.
5. Rising pay and wages in China can increase costs.
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of China Baowu Steel Group

Strength

This section is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

1. Its home market China has almost half the world’s steel demand: China in the last half century has grown at a very rapid pace, it has become the second highest economy in the world right behind United States and is projected to overtake it. This sort of economic development has gone hand in hand with infrastructure development, urbanization and modernization of the country and its society. Today China is home to many of world mega projects, more than any other country in the world. It has the highest number of skyscrapers in the world, largest airports, about half of the worlds high speed railway lines is in China and many of these similar projects are ongoing and being planned. China has also become the manufacturing hub of the world, it accounted for about 30% of worlds manufacturing in 2019. All these factors among others have led to high demands of steel in China as both infrastructure development and manufacturing of various products requires steel. This home demand for steel in China is only set to increase and being a state-owned company China Baowu can easily leverage this opportunity.

The remaining section under "Opportunity" is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

  • ArcelorMittal
  • HBIS Group
  • Shagang Group
  • Nippon Steel Corporation
  • POSCO
  • Ansteel Group
  • Jianlong Group
  • Shougang Group
  • Shandong Steel Group
  • Delong Steel Group
  • SAIL

Major Brands :

  • Baoshan Iron & Steel
  • Xinjiang BaYi Iron & Steel
  • SGIS Songshan
  • Shanghai Baosteel Packaging
  • Maanshan Iron & Steel Company
  • Shanghai Baosight Software
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References used in China Baowu Steel Group SWOT & PESTLE Analysis Report

1. About Us - http://www.baowugroup.com/en/#/aboutus/286
2. An Introduction of China Baowu Steel Group Corporation Limited - https://www.zhisco.com/an-introduction-of-china-baowu-steel-group-corporation-limited/
3. World Steel in Figures 2021 now available - https://www.worldsteel.org/media-centre/press-releases/2021/world-steel-in-figures-2021.html
4. China Overtakes U.S. as World’s Leading Destination for Foreign Direct Investment - https://www.wsj.com/articles/china-overtakes-u-s-as-worlds-leading-destination-for-foreign-direct-investment-11611511200
5. Impact of COVID-19 on the 2020 Steel Industry - Demand for Steel Production Has Fallen Sharply During the Pandemic - https://www.globenewswire.com/news-release/2020/05/11/2030810/0/en/Impact-of-COVID-19-on-the-2020-Steel-Industry-Demand-for-Steel-Production-Has-Fallen-Sharply-During-the-Pandemic.html
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SWOT & PESTLE.com (2022). China Baowu Steel Group SWOT & PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/china-baowu-steel/ [Accessed 30 Jun, 2022].

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China Baowu Steel Group SWOT and PESTLE analysis has been conducted by Mukesh Anand and reviewed by senior analysts from Barakaat Consulting.

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