COMPANY PROFILE -Ciena Corporation
Business Sector :Telecommunications
Operating Geography :United States, North America, Global
About Ciena Corporation :
Ciena Corporation, headquartered in Hanover, Maryland, is a provider of telecommunications networking equipment and software services. David R. Huber, an electrical engineer, founded Ciena in 1992, under the name HydraLite. In 1994, the business was renamed Ciena. Networking Platforms, Platform Software and Services, Blue Planet Automation Software and Services, and Global Services are the four segments that the company operates under. The company's Converged Packet Optical and Packet Networking portfolios make up the Networking Platforms sector. The Platform Software and Services division provides customers with analytics, statistics, and planning capabilities to help them manage Ciena's Networking Platforms products in their networks. The Blue Planet Automation Software and Services division comprises microservices, a standards-based open software suite, and related services that help companies accomplish large-scale software and IT-led operations support system (OSS) changes. The Global Services division includes sales of Ciena's maintenance, training, installation, and deployment services, as well as network design. Telecommunications businesses, cable TV companies, large-scale online services companies, submarine network operators, and governments are among the users. Ciena also sells software to manage networks and automate numerous network processes, as well as network design, deployment, and management services. As of early 2022, the company has over 7,000 employees on it rolls.
Ciena's USP is that it provides best-in-class networking technology through high-touch consultative partnerships, supported by 26 years of experience constructing the world's most complex networks and being a networking industry pioneer. The mission statement of Ciena reads, "We're driven by a relentless pursuit of network innovation—enabling our customers to adapt within ever-changing environments to deliver richer, more connected experiences for their business and users"
Ciena Corporation Revenue :
US$ 3,620.68 million - FY ending 31st October 2021
US$ 3,532.16 million - FY ending 31st October 2020
Competitive Analysis of Ciena Corporation
The SWOT analysis for Ciena Corporation is presented below in a matrix followed by the detailed analysis report:
| Strengths | Weaknesses |
1. Driving innovation through R&D investment and cutting-edge technological products
2. Minimized its risk by selling various equipment, software’s and services in telecommunication, cloud and analytics industry.
3. Forms the Backbone of booming telecom industry
4. High customer satisfaction and market leading customers in AT&T, Verizon Communications and various governments.
5. Strong balance sheet, cash | 1. It sources 3TG or conflict minerals from 3rd party sources risking legal and supply issues. |
| Opportunities | Threats |
1. Opportunities to expand in European and Asian market
2. Rapid rise in digitalization, internet, smartphone, IOT adoption globally
3. Many countries banning Huawei
4. It can capitalize on the 5G roll out
5. Telecommunications sector to benefit from Biden administration’s 2 trillion+ investment on infrastructure
| 1. Increase in both minimum wage and corporate taxes in US to impact its margins
2. Supply shortage and consolidation in semiconductors industry to impact its supply chain
3. Dynamic and competitive industry with bigger players like cisco, Huawei, Nokia
4. Increasing health concerns, fake news and propaganda against telecommunications technology and 5G
|
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Detailed SWOT Analysis of Ciena Corporation
Strength
1. Driving innovation through R&D investment and cutting-edge technological products: Telecommunication is a rapidly transforming industry because of new immerging technologies and digitalization taking place. For any company to stay at the top in this industry research, innovation and cutting-edge products are essential. Hence Ciena has also invested heavily in research and development and has various cutting-edge products that help it to maintain its market lead. Its GAAP R&D investment was over 17% of its total revenue. Ciena's Liquid Spectrum combines real-time analytics and advanced automation across a programmable photonic layer to help maximize the value of customers network assets. Ciena's WaveLogic Photonics supports tremendous flexibility. Ciena's WaveLogic coherent optics deliver 100G to 800G solutions, with tunable capacity, enabling operators to maximize capacity across all paths in their network. It has also extended the capabilities of their Packet Networking portfolio in IP optical convergence, virtualization, 5G, and Edge Cloud. Ciena has many such cutting-edge software and hardware products helping it remain an important player in the industry.
The remaining section under "Strength" is available only in the 'Complete Report' on purchase.
Weakness
This section is available only in the 'Complete Report' on purchase.
Opportunity
This section is available only in the 'Complete Report' on purchase.
Threat
This section is available only in the 'Complete Report' on purchase.
The PESTLE analysis for Ciena Corporation is presented below in a table followed by the detailed analysis report:
| Political | Economical |
1. Poor US-China relations to prevent Chinese telcos to compete in US
2. Telecommunications considered as critical infrastructure has government support
| 1. US economy and global rebounds quickly after Covid 19 slump |
| Social | Technological |
1. High speed internet and connectivity has become a basic need in western world
2. Cinema and Television are being replaced by streaming services such as YouTube, Netflix
3. Rapid adoption of smart phone and IOT devices
| 1. Cloud adoption by companies and businesses on the rise |
| Legal | Environmental |
1. Indirect impact from Net Neutrality regulations
2. Data protection regulations like GDPR to impact telecom industry
| 1. Engagement in environmental management to minimize impact
2. Digital tech to help fight climate change |
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Detailed Pestle Analysis of Ciena Corporation
Political
This section is available only in the 'Complete Report' on purchase.
Economic
This section is available only in the 'Complete Report' on purchase.
Social
This section is available only in the 'Complete Report' on purchase.
Technological
1. Cloud adoption by companies and businesses on the rise: Adoption of Cloud services has been growing rapidly, both small businesses and large corporations are migrating to cloud. Migrating to cloud offers enhanced security, stability and reliability of systems, it reduces costs and gives companies greater flexibility. If the business is successful and booms cloud services can easily help scale the business which would have traditionally taken time. Covid 19 pandemic has also accelerated the adoption to cloud. The cloud IT infrastructure is expected to grow at CAGR of 9.6% reaching USD 105.6 billion in 2024. Ciena adaptive network approach to edge cloud helps its customers in providing low latency and processing power when running apps in cloud.
The remaining section under "Technological" is available only in the 'Complete Report' on purchase.
Legal
This section is available only in the 'Complete Report' on purchase.
Environmental
This section is available only in the 'Complete Report' on purchase.
Major Brands :
- Ciena
- Liquid Spectrum
- WaveLogic Photonics
- Waveserver® Ai or Waveserver 5
- Blue Planet
Ciena Corporation SWOT and PESTLE Analysis PDF Report is a custom report and will be delivered to your email inbox within 2 business days from purchase.
TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
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Check Out Analysis of Other Relevant Companies
References used in Ciena Corporation SWOT & PESTLE Analysis Report
1. About Us - https://www.ciena.com/about/
2. Does Ciena (NYSE:CIEN) Have A Healthy Balance Sheet? - https://simplywall.st/stocks/us/tech/nyse-cien/ciena/news/does-ciena-nysecien-have-a-healthy-balance-sheet-2
3. Ciena: An Undervalued Play On Near-Term Recovery And Long-Term Growth Potential - https://www.tipranks.com/news/article/ciena-an-undervalued-play-on-near-term-recovery-and-long-term-growth-potential
4. Battle Between U.S. And Chinese Telecom Huawei Intensifies - https://www.npr.org/2020/06/12/875548094/battle-between-u-s-and-chinese-telecom-huawei-intensifies
5. COMMUNICATIONS SECTOR - https://www.cisa.gov/communications-sector
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Ciena Corporation SWOT and PESTLE analysis has been conducted by Mukesh Anand and reviewed by senior analysts from Barakaat Consulting.
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