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Elekta SWOT and PESTLE Analysis

ID : 52818153| Feb 2023| 15 pages

COMPANY PROFILE -Elekta

Business Sector :Healthcare

Operating Geography :Sweden, Europe, Global

About Elekta :

Elekta is a Swedish human care company which develops and sells clinical solutions for the treatment of cancer and brain disorder. It was founded in 1972, headquartered in Stockholm, Sweden. It provides radiation therapy, radiosurgery, related equipment and clinical management for treating cancer and brain disorders. Elekta was jointly founded by the late Lars Leksell, Professor of Neurosurgery at the Karolinska Institute in Stockholm, Sweden and his son Laurent Leksell. The organisation was founded in order to commercialize the development of the Leksell Stereotactic System, and Gamma Knife.
Elekta’s products are mainly divided into four areas, which include Elekta Neuroscience, this area deals in developing solutions for the diagnosis and treatment of neurological diseases. The second area, Elekta Oncology, creates clinical solutions for radiation therapy, which include linear accelerators, integrated imaging systems and clinical solutions for patient positioning and immobilization. Elekta Brachytherapy, is the third area, and is engaged in the treatment of cancer through internal radiation. While the fourth one is the Elekta Software, which develops software solutions for patient information, workflow management along with the treatment planning in oncology. Elekta has been a veteran in precision radiation medicine for almost five decades. It employs more than 4,000 employees worldwide, who are committed to ensure that everyone with cancer in the world has access to more precise and personalized radiotherapy treatments. Elekta Unity was chosen as a silver winner for 2020 Edison Awards, while in the 2020 Best in KLAS, Elekta Versa HD ranked first in the Radiation Therapy category. It also won the Innovation Award at the 2019 Swedish Business in Australia Awards, which was sponsored by the Swedish Australian Chamber of Commerce (SACC).
Elekta’s Unique Selling Proposition or USP lies in it being a world-leading provider of cancer management solutions, while offering high quality cancer care with high-end precision, and is cost-effective and efficient with personalized treatments. It also includes image guided radiation therapy, stereotactic radiotherapy and radiosurgery and advanced software systems, throughout the world. Elekta’s mission statement reads “Elekta’s aim is to continue to develop our dialog with stakeholders in a respectful manner. Our ability to operate a responsible business is directly related to creating a strong, reputable brand that supports a long-term sustainable market presence and growth.

Elekta Revenue :


SEK 14,601 million - FY ending 30th April 2020 (y-o-y growth 7.72%)
SEK 13,555 million - FY ending 30th April 2019

Competitive Analysis of Elekta

SWOT
PESTLE
The SWOT analysis of Elekta is presented below:
Strengths
Weaknesses
1. Global leader in radiotherapy solutions
2. Focus on innovation in Precision Radiation Medicine
3. Strategic acquisitions to boost company’s oncology informatics and digital strategy
4. Ranked among world’s most ethical companies for second year in a row
5. Consistently strong financial performance
-- no data found --
Opportunities
Threats
1. Growing demand for radiotherapy and Cancer care worldwide
2. Increasing cancer cases worldwide leading to a shortage of more than 10,000 linacs globally
3. Demographics and increasing incidence
4. Digitalization to improve oncological health care
5. Shift towards Big Data and cloud computing to drive subscription services
1. Vulnerable to cyber and security threats
2. Potential exposure to political and economic risk on a global scale
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Detailed SWOT Analysis of Elekta

 

Strength

1. Global leader in radiotherapy solutions: Founded in 1972 by Prof. Lars Leksell, Elekta has pioneered the precision radiation therapy for almost five decades now. It has a massive 35% overall market share of the global radiation therapy market. It has presence in more than 30 countries and is the top-of the water name in the country of operation. Geography wise, it has a market share of 21% in North and South America; 43% market share in Europe, Middle East and Africa and 40% market share in Asia Pacific as of 2019. The Europe, Middle East and Africa market region attracts the most sales to the firm by contributing 38% to total net sales. The other two regions, American market and Asia Pacific market, contribute 31% each to total net sales of Elekta.

2. Focus on innovation in Precision Radiation Medicine: Elekta has constantly strived to make patients’ lives better working along with prominent researchers and clinicians. On a mission to fight cancer, it recently launched innovative products in its Neuro and Brachy businesses. In February, 2020 Elekta launched the first Linac (linear accelerator) in Rwanda to make radiotherapy accessible to the public. Innovation in Elekta’s Oncology Information Systems – OIS – are using AI and big data techniques to analyze data from clinics and optimizing their functioning, enhancing results, productivity and finances. These technologies also help in reducing unplanned downtime, thus catering to more patients. It has introduced breakthrough products in the market which have been adopted as market standards such as multi-leaf collimator, image-guided radiotherapy and volumetric modulated arc therapy. Elekta Unity brings another development in radiotherapy by combining a Linac with diagnostics graded MRI.

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Weakness

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Opportunity

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Threat

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Major Competitors :

  • Varian Medical Systems
  • Accuray
  • Bebig
  • VewRay
  • Raysearch
  • Philips
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References used in Elekta SWOT & PESTLE Analysis Report

1. Elekta Annual report 2019 - https://www.elekta.com/investors/fileadmin/reports/annual-reports/Elekta_Annual_Report_2019_20.pdf

2. Elekta investor presentation 2020 - https://www.elekta.com/investors/fileadmin/presentations/2020-21/2020-21-q1-presentation-final.pdf

3. Elekta company website - https://www.elekta.com/company/

4. Elekta company profile- https://in.reuters.com/finance/stocks/company-profile/EKTAb.ST

The detailed complete set of references are available on request in the 'Complete report' on purchase.

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Elekta SWOT and PESTLE Analysis - SWOT & PESTLE.COM

SWOT & PESTLE.com (2024). Elekta SWOT and PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/elekta/ [Accessed 19 Apr, 2024].

In-text: (SWOT & PESTLE.com, 2024)

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Elekta SWOT and PESTLE analysis has been conducted by Ayushi Verma and reviewed by senior analysts from Barakaat Consulting.

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