Entergy Corporation SWOT & PESTLE Analysis

Strength

1. Holds monopoly over power generation and retail distribution in some parts of southern region of the USA: Entergy Corporation was established in the year 1913 and since then it has met the energy requirement across the southern region of the United States. This has enabled it to establish its monopoly of distribution. It is an integrated energy company which is involved primarily in electricity production and retail distribution. It generates approximately 30,000 MW of electric power and 9,000 MW of nuclear power through the power plants it owns and operates. It mainly operates in Arkansas, Louisiana, Mississippi, and Texas catering to nearly 2.9 million customers. Entergy has annual revenues of $11 billion and nearly 13,700 employees as of early 2021.

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Weakness

1. Aging nuclear facilities has forced shut down of nuclear plants: Entergy Corporation had purchased many aging nuclear power plants since 1970’s despite many people terming the purchases as a risky investment. At a maximum stretch, six such plants were operated. One such plant was Vermont Yankee plant which suffered from an accident and the government and people had grown skeptical about its safety. This cost the company its reputation. On similar lines most of these plants began to incur high maintenance costs and the risk factor began to increase substantially, some had even reported accidents which led to mass firing of the employees involved. Therefore, these plants had to be shut down.
The Vermont Yankee plant was shut down in 2013 which was acquired in 2001 for $180 million. Similarly, Pilgrim plant and many more plants were either shut down or are cutting down the profits and revenue of Entergy Corporation. Hence most of their nuclear plants had to be shut down. One such recent incident is India Point Nuclear Power Plant which it agreed to be decommissioned in 2019. This risky investment has cost Entergy Corporation its reputation and has gained negative support from various legislators.

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Opportunity

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Threats

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Political

1. Plans to set up Nuclear Power Plants across 3rd world countries by the US Government: Trump administration plans to export nuclear energy across various 3rd world countries and the plan is further supported by the Biden administration. There is more than 1 billion population with no or limited electricity which is a potential market for US nuclear energy companies.
In 2018, President Trump passed the Nuclear Energy Innovation Capabilities Act which eliminated some of the financial and technology barriers to nuclear energy innovation.
The Nuclear Energy Leadership Act through the National Defense Authorization Act for Fiscal 2021 was promulgated in the year 2020. The act opens the doors for the Defense Department to work closely with the Energy Department to deploy microreactors to remote regions of the world. With the Biden administration promoting clean energy and encouraging US companies like Entergy to aggressively develop US technology and export nuclear energy to international markets, it may be able to grow itself and cast its footprints in the developing countries.

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Economic

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Social

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Technological

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Legal

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Environmental

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