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Fuji Electric Co. Ltd. SWOT and PESTLE Analysis

ID : 521305753| Feb 2023| 21 pages

COMPANY PROFILE -Fuji Electric Co. Ltd.

Business Sector :Manufacturing, Electric Equipment

Operating Geography :Japan, Asia, Global

About Fuji Electric Co. Ltd. :

Fuji Electric Co., Ltd. creates electric machinery and electronic goods. The main office of Fuji Electric is headquartered in Shinagawa-Ku, Tokyo, Japan. Furukawa Electric, a division of Furukawa zaibatsu firm, and Siemens AG merged to establish Fuji Electric in 1923. The firm has operations in Asia, Europe, and North America. The business is divided into six segments. Appliances, power supply systems, transformer systems, and energy management are all part of the Power Electronics System and Energy Solutions category. The Power Electronics System Industry Solutions segment covers facility construction, information technology systems, environmental and social solutions, process automation, and factory automation. The Power Producing section consists of nuclear machinery, thermal power generation facilities, and new and renewable energy sources. Semiconductors and disc media are included in the electronic device section. Vending machines and store distribution are included in the food distribution section. Real estate, insurance, travel, finance, printing, information, and staffing services are all provided by the other component. Fuji Electric in March 2022 gave a total of 100 million JPY to UNHCR, UNICEF, and the Japanese Red Cross Society for emergency humanitarian help in Ukraine and surrounding nations.

The USP of Fuji Electric is its ability to independently design and build energy-saving power semiconductors, as well as the company's potential to help the world achieve the objective of a decarbonized civilization. The mission statement of the company reads, "Through our innovation in energy technology, we contribute to the creation of responsible and sustainable societies. Achieve further growth through our global business expansion".

Fuji Electric Co. Ltd. Revenue :


JPY 910,226 million- FY ending 31st March 2022 (y-o-y increase 34.3%)
JPY 875,900 million - FY ending 31st March 2021

Competitive Analysis of Fuji Electric Co. Ltd.

SWOT
PESTLE
The SWOT analysis for Fuji Electric is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Strong focus on research and development enhancing competitiveness
2. Diversified business operations mitigate the risks and reduces the impact of covid 19
3. Fuji Electric’s wider geographical presence allows it to capture major markets across the globe and increase market share
1. Lawsuits filed against Fuji Electric may impact its profitability and damage its reputation
2. Losses caused due to defective products will severely affect Fuji Electric’s operations
OpportunitiesThreats
1. Strategic expansion is possible as global electric equipment market is expected to grow at a substantial rate
2. Semiconductor industry is expected to grow which will benefit Fuji Electric’s power semiconductor business
3. Consistent focus on expansion and strategic collaborations in Asia can drive its growth
4. Positive outlook on global automotive industry can benefit Fuji Electric’s business.
1. The need to comply to various country specific laws and regulations, can hamper the growth opportunities
2. Rapid technological advancements can impact company’s profitability and competitive position
3. Japan facing labor shortages can lead to increasing operational costs
4. Intense competition from various diversified manufacturers can hamper business profitability
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Detailed SWOT Analysis of Fuji Electric Co. Ltd.

Strength

1. Strong focus on research and development enhancing competitiveness: Fuji Electric's research and development team concentrates on producing competitive components and systems based on power semiconductor and power electronics technologies, as well as generating solutions that provide value to customers by merging core technologies. Its R&D system has been intended to speed up R&D by delegating product development functions to the various business segments. Furthermore, the company is concentrating on next-generation energy generating and energy-saving solutions. Fuji Electric's overall R&D expenditures in FY2021, which accounted for 3.7 percent of total sales, were JPY33,800 million. In recent years, the company created an independent power conditioning sub-system (PCS) for outdoor use that cuts current by roughly 30% by converting to higher voltages and lowers the expenses associated with power supply for solar power generation systems. It also created and marketed an all-SiC module featuring SiC trench gate MOSFETs, as well as a car tire testing equipment that complies with the Worldwide Harmonized Light Vehicle Test Procedure (WLTP). The company is advancing joint research with Japanese universities and research institutions. As a result of the company's strong focus on R&D, it is able to introduce new and enhanced goods to satisfy the changing needs of the worldwide marketplace, enhancing its commercial performance and market competitiveness.

2. Diversified business operations mitigate the risks and reduces the impact of covid 19: Fuji Electric's business portfolio is diverse. Power electronics systems-energy solutions, power electronics systems-industry solutions, power generation, electronic devices, food and beverage distribution, and others are the company's six business segments. Uninterruptible power systems (UPSs), power conditioning subsystems (PCSs), factory energy management systems (FEMS), power distribution, smart meters, substation equipment, industrial power supply facility, data centers, switchboards, and power distribution and control equipment are all part of the power electronics systems-energy solutions segment. Drive control systems, inverters, motors, FA components, distribution systems, measuring instruments and sensors, transportation systems, radiation monitoring systems, electricity and air conditioning equipment construction, and information systems are all part of the power electronics systems-industry solutions segment. Thermal/geothermal/hydraulic power production plants, solar power generation systems, wind power generation systems, and fuel cells are all part of the power generation category. Vending machines, displays, and automatic change dispensers are all manufactured and sold by the food and beverage distribution business. Electrical financial services, real estate activities, insurance agency services, travel agency services, printing, and information services are available in the other section.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

Major Brands :

  • Power Receiving and Distribution Substation Equipment,
  • Industrial Power Supply Equipment,
  • Industrial Drive Systems,
  • Heating and Induction Furnace Equipment,
  • Factory Energy Management Systems,
  • Data Centers,
  • Plant Control Systems,
  • Measurement System,
  • Radiation Control Systems,
  • Power and Social Infrastructure
  • Thermal Power Generation Systems,
  • Geothermal Power Generation Systems,
  • Hydroelectric Power Generation Systems,
  • Nuclear Power-Related Equipment,
  • Solar Power Generation Systems,
  • Energy Management Systems,
  • Watt-Hour Meters,
  • Information Systems,
  • Power Electronics,
  • Inverters,
  • Servo Systems
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References used in Fuji Electric Co. Ltd. SWOT & PESTLE Analysis Report

1. R&D Policy - https://www.fujielectric.com/company/research_development/policy.html
2. Fuji Electric Corp. of America and Fuji Electric Co., LTD. v. David Perez Appeal from 234th District Court of Harris County (opinion) - https://law.justia.com/cases/texas/first-court-of-appeals/2020/01-19-00373-cv.html
3. Fuji Electric Report 2021 - https://www.fujielectric.com/ir/box/doc/pdf/rep2021/all.pdf
4. Japan, U.S. and EU trade ministers vow to fight 'non-market' practices - https://www.japantimes.co.jp/news/2021/12/01/business/jp-us-eu-trade/
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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Fuji Electric Co. Ltd. SWOT and PESTLE Analysis - SWOT & PESTLE.COM

SWOT & PESTLE.com (2024). Fuji Electric Co. Ltd. SWOT and PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/fuji-electric/ [Accessed 19 Apr, 2024].

In-text: (SWOT & PESTLE.com, 2024)

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Fuji Electric Co. Ltd. SWOT and PESTLE analysis has been conducted by Ipsha Bhattacharya and reviewed by senior analysts from Barakaat Consulting.

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