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Globe Telecom Inc. SWOT and PESTLE Analysis

ID : 521014553| Feb 2023| 16 pages

COMPANY PROFILE -Globe Telecom Inc.

Business Sector :Telecommunication

Operating Geography :Philippines

About Globe Telecom Inc. :

Globe Telecom, Inc. is a full-service telecommunications company, founded in 1935 and is headquartered in Manila, Philippines. The company provides a wide-range of products and services including mobile, fixed, broadband, data connectivity, internet and managed services to individual customers, small and medium-sized businesses, and corporate and enterprise clients. It operates its business into three segments: Mobile Business, Fixed Line and Broadband Business. The Mobile Business offers services which includes mobile voice, mobile short message service (SMS), mobile browsing and value added services. These services are offered to mobile subscribers through brands such as Globe Postpaid, Globe Prepaid, and TM. Mobile payment and remittance services are also available through GCash brand. The Fixed Line and Broadband Business segments provide a wide-range of fixed line communication services, wired and wireless broadband access, and end-to-end connectivity solutions. Globe mainly focuses on financial technology, digital marketing solutions, venture capital funding for startups and virtual healthcare. As of December 2020, the company has approximately 8,300 employees. Globe Telecom was recognized as the “Fastest Growing 5G Network Service provider” by the 2021 International Finance Awards (IFA)
Globe Telecom’s unique selling point or USP lies in being the largest mobile network operator in the Philippines and one of the largest fixed line and broadband networks in the country. Globe Telecom’s mission statement reads, “We create wonderful experiences for people to have choices, overcome challenges and discover new ways to enjoy life.”

Globe Telecom Inc. Revenue :


146.39 billion pesos - FY ending 31st December 2020 (y-o-y growth -2%)
149.01 billion pesos - FY ending 31st December 2019

Competitive Analysis of Globe Telecom Inc.

SWOT
PESTLE
The SWOT analysis for Globe Telecom is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Leading telecommunication service provider in Philippines
2. Strong commitment towards meeting ESG requirements
3. Strong financial performance and shareholder returns
4. Good employee engagement and training facilities
5. Strong network of business partners and affiliates
1. Low presence in other Asian countries
2. Difficulty in receiving permits for tower constructions
3. Loss of market share due to PLDT’s strong network strength
OpportunitiesThreats
1. Expanding offerings in telehealth sector
2. Leverage opportunities in fast-growing e-commerce market
3. Enter strategic partnerships to expand business
1. Closure of business due to COVID-19
2. Increased frequency of cyber-attacks
3. Booming 5G market attracting many new entrants
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Detailed SWOT Analysis of Globe Telecom Inc.

Strength

1. Leading telecommunication service provider in Philippines: Globe Telecom is recognized as one of the leading telecommunication service provider in the Philippines. The company provides telecommunications and technology services including products and services such as mobile, fixed, broadband, data connectivity, internet and managed services. Globe primarily focuses on financial technology, digital marketing solutions, venture capital funding for startups, and virtual healthcare. It has approximately 8,300 employees and more than 1.1 million retailers, distributors and business partners that enables the company to better serve its customers. In 2020, the company held approximately 76.6 million prepaid and postpaid mobile subscribers and about 3.8 million home broadband customers. Through its 780 roaming partners and 237 global calling destinations, Globe enables its customers to connect whenever and wherever they want.

2. Strong commitment towards meeting ESG requirements: Globe Telecom has a dedicated Environmental Sustainability Policy and an Environmental Management System Certification. Globe Telecom has also committed to reach net-zero emissions according to the plan laid down by the GSMA and UNFCCC. Globe has also attained a rating of B- in CDP 2020 Climate Change Questionnaire and a rating of A in MSCI 2020 ESG Disclosure. Globe Telecom has already achieved carbon neutrality in seven of its global corporate offices and has managed to save over 781.4 tons of paper by shifting to paperless billing. Globe also has a long-standing recycling program where they regularly recycle and safely dispose solid and electronic waste to minimize the harmful impact of business operations on the environment. In 2020, Globe Telecom made it to the FTSE Russell index’s FTSE4Good Index Series for the fifth consecutive year. The FTSE4Good is an index that comprises of companies who are focused on making sustainable investments and adapting their business practices to reach climate goals. Globe is also the first Filipino company to extend equal employee benefits to members of the LGBTQ+ community.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

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Opportunity

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Threat

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Major Competitors :

  • PLDT
  • Ayala
  • SK Telecom
  • Alpha Networks
  • DITO

Major Brands :

  • Electronic Commerce Philippines Inc
  • Bayan Telecommunications
  • GCash
  • Innove Communications
  • Yondu
  • Vega Telecom
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References used in Globe Telecom Inc. SWOT & PESTLE Analysis Report

1. 2020 Integrated Report - https://www.globe.com.ph/content/dam/globe/brie/About-us/sustainability/documents/GLO_IR2020.pdf

2. Globe Makes it to FTSE4Good Index Series for 5th Consecutive Year - https://www.globe.com.ph/about-us/newsroom/corporate/ftse4good-index-series-5th-year.html#gref

3. Audio Quick Take: Globe Telecom’s Ernest Cu on Adapting to New Customer Habits - https://hbr.org/sponsored/2021/03/audio-quick-take-globe-telecoms-ernest-cu-on-adapting-to-new-customer-habits

4. Fitch Affirms Globe Telecom at 'BBB-'; Withdraws Ratings - https://www.fitchratings.com/research/corporate-finance/fitch-affirms-globe-telecom-at-bbb-withdraws-ratings-28-01-2021

5. Telehealth: A quarter-trillion-dollar post-COVID-19 reality? | McKinsey - https://www.mckinsey.com/industries/healthcare-systems-and-services/our-insights/telehealth-a-quarter-trillion-dollar-post-covid-19-reality

The detailed complete set of references are available on request in the 'Complete report' on purchase.

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SWOT & PESTLE.com (2024). Globe Telecom Inc. SWOT and PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/globe-telecom/ [Accessed 06 Dec, 2024].

In-text: (SWOT & PESTLE.com, 2024)

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Globe Telecom SWOT and PESTLE analysis has been conducted by Anangsha Saha and reviewed by senior analysts from Barakaat Consulting.

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