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Naspers SWOT and PESTLE Analysis

ID : 52471553| Apr 2023| 18 pages

COMPANY PROFILE -Naspers

Business Sector :Technology, Internet and Media Group

Operating Geography :Cape Town, Africa, Global

About Naspers :

Naspers Limited is a Cape Town-based South African multinational internet, technology, and multimedia holding company with holdings in online shopping, publishing, and venture capital investing. Naspers' primary shareholder is Prosus, a Dutch listed investment business that holds around 49% of its parent as part of a cross ownership arrangement. Naspers, founded in 1915 by attorney W. A. Hofmeyr, was South Africa's largest publishing business during the twentieth century, having holdings in newspapers, magazines, and books. In the 1980s, the corporation began to diversify, offering a subscription television service and investing for the first time outside of South Africa. Naspers made an early investment in Chinese technology giant Tencent in 2001, and the company has since been increasingly focused on the global consumer internet industry. Naspers owns or has invested in various other big global brands like PayU, OLX, MakemyTrip, etc. As of early 2023, Naspers employed over 35,000 people.

The USP of Naspers is that it is one of the largest global internet and entertainment group in the world. The mission statement of Naspers reads, “We believe in the power of local backed by global scale and we look for opportunities to address big societal needs in markets where we see the greatest growth potential.”

Naspers Revenue :


USD 36.7 billion - FY ending March 31st 2022
USD 29.5 billion – FY ending March 31st 2021

Competitive Analysis of Naspers

SWOT
PESTLE
The SWOT analysis for Naspers is presented below:
Strengths
Weaknesses
1. Strong presence in around 130 countries making it one of the largest technology investors globally
2. Strong local backup and workforce
3. Built many leading brands, very large customers network
4. Leadership positions in food delivery business in many large geographies
1. Slow performance growth in video-entertainment business
2. Low valuation of the company compared to its investments
3. Weak social media presence
Opportunities
Threats
1. Outlines path to e-commerce profits
2. Focus on latest technologies
3. Video on demand (VOD) Segment opportunities
4. Opportunities to unlock adjacent business models in grocery delivery and quick commerce
1. Competition from Google, Amazon and Facebook
2. Threat from increase in Chinese government protectionism competitors
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Detailed SWOT Analysis of Naspers

Strength

1.Strong presence in around 130 countries making it one of the largest technology investors globally: It is organized into six business areas of Classifieds, payments, B2C, ventures, video entertainment and media. It has a strong differentiating factor from its competitors in the way it operates. Naspers invest in and run the leading companies and add value at all life stages. It invests in companies with great potential to grow or have already secured leading market positions. It mainly identifies and targets start-ups taking into account big societal needs, which makes it a sustainable business. These business attitudes and strategies have helped it to expand its reach beyond its origin and into big markets across the globe.

2. Strong local backup and workforce: Local communities are given special importance when dealing with its employees. Local teams of different companies are given full support and backing from Naspers. Also, from a large 25000 employee’s network across the globe, 36% are stated to have benefits from continuous trainings. Apart from direct employees, Naspers has tens of thousands of indirect employees like suppliers across the globe.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Brands :

  • Naspers
  • dubizzle
  • MultiChoice
  • SuperSport
  • DStv
  • MNet
  • Showmax
  • ibibo
  • Multiply
  • OLX
  • Buscapé
  • Movile
  • SimilarWeb
  • Avito.ru

Key Business Segments / Diversification :

Naspers
Online Classifieds B2C Payments Social Platforms
Ventures Video entertainment Media

Recent Acquisition / Mergers / Alliance / Joint Ventures / Divestitures :

Open Table Preview
Name
Business Segment
Year
Type
Objective/Synergy Achieved
TencentInternet2018Divestment(sale of 2% stake, balance 31% stake remains)The divestment will help Naspers to strengthen its balance sheet and fund growth in its e-commerce businesses.
Flipkarte-commerce 2018Divestment(sale of total 11% stake)The divestment will help Naspers to strengthen its balance sheet and fund growth in its e-commerce businesses and unlock valuations.
We Buy CarsCar buying service2018AcquisitionThe investment in We Buy Cars will strengthen Naspers ecommerce businesses
Source: Company website and other reliable sources. The detailed table is available in the Complete Report.
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References used in Naspers SWOT & PESTLE Analysis Report

1. Website - https://www.naspers.com/
2. Annual Report - https://www.naspersreport2022.com/
3. Naspers delivers strong revenue growth with profitable core operations; announces open-ended share repurchase programme - https://www.bloomberg.com/press-releases/2022-06-27/naspers-delivers-strong-revenue-growth-with-profitable-core-operations-announces-open-ended-share-repurchase-programme
4. Naspers loses R130bn in a single day as Xi spooks investors - https://www.news24.com/fin24/markets/naspers-prosus-plunge-as-xi-spooks-investors-20221024
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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In-text: (SWOT & PESTLE.com, 2025)

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Naspers SWOT and PESTLE analysis has been conducted by Saundarya Mehra and reviewed by senior analysts from Barakaat Consulting.

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