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Okuma Corporation SWOT and PESTLE Analysis

ID : 521420853| Feb 2023| 21 pages

COMPANY PROFILE -Okuma Corporation

Business Sector :Manufacturing

Operating Geography :Japan, Asia-Pacific, Global

About Okuma Corporation :

Okuma Corporation, a maker of machine tools, is headquartered in the Guchi Prefecture of Aichi, Japan. Initially, the Okuma Noodle Machine Co. was founded in 1898 to create and sell equipment for making noodles. Later, Okuma started making equipment. Eiichi established Okuma Machinery Works Ltd. in 1918 and started selling the OS lathe. The business is divided into segments in Japan, America, Europe, and Asia-Pacific. The business manufactures, sells, and offers after-sales services for machine tools and maintenance components. The firm is a manufacturer of machine tools with more than a century of experience. In the company's early years, lathes were the principal product category. Numerical control (NC) lathes, machining centers, multi-tasking devices, NC grinders and other NC machine tools, NC equipment, factory automation (FA) goods, servo motors, and other general machines are among the primary items produced. Okuma America Corporation was named a 2022 Top Workplace in North Carolina's Charlotte metro region. The company has over 3,800 employees globally as of early 2023.

Okuma's USP comes from its position as the oldest and most prestigious Japanese manufacturer of machine tools, which includes an exceptional lineup of sturdy and accurate CNC lathes. The mission statement of Okuma Corporation reads, "We passionately pursue a customer for life".

Okuma Corporation Revenue :


Yen 172,810 million - FY ending 31st March 2022 (y-o-y growth 40%)
Yen 123,395 million - FY ending 31st March 2021

Competitive Analysis of Okuma Corporation

SWOT
PESTLE
The SWOT analysis for Okuma Corporation is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Wide sales and services network in both Japan and overseas.
2. Strong product portfolio with around 156 total current models.
3. Original technology development capabilities through integration of various techniques.
4. Mass customization production through automation and smart factories.
5. Strong cash flow gives the company an advantage.
1. Lower growth rate in markets such as Asia pacific and Europe.
2. Various lawsuits in the past due to failure of the products of the company can affect reputation.
OpportunitiesThreats
1. Cater to the growing demand for smart factory and automation solutions.
2. Develop smart machines to cater to the growing EV and renewable energy market.
3. Achieve growth in the international markets.
1. Supply chain disruptions can impact the productions.
2. Labor shortages can affect the workforce availability of the company.
3. Restrictions due to rise in covid-19 cases can affect demand for the products of the company.
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Okuma Corporation

Strength

This section is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

1. Supply chain disruptions can impact the productions: The global supply chain is in a shock due to major global events. First of all, the global supply chain was disrupted due to Covid-19. During 2021-22 the supply chain crisis was prevalent in the global economy due to lockdowns and restrictions. The situation was predicted to improve in the following year. While the situation was just improving the global supply chain was disrupted again due to the Ukraine- Russia war. Ukraine- Russia war came as a shock to the global supply chain which was already derailed due to the pandemic. Along with this, a major economy like China is witnessing a strict lockdown due to the rise in covid cases. So, this has also contributed to the supply chain crisis. Okuma depends on the supply of raw materials for the production of machines. Persistent supply chain disruption can affect the company negatively.

The remaining section under "Threat" is available only in the 'Complete Report' on purchase.

Major Competitors :

  • Yamazaki Mazak Corporation
  • Haas Automation
  • Hucro Companies
  • Tsugami Corporation
  • DMG Moiri Seiki Co.
  • Makino

Major Brands :

  • Okuma America Corporation
  • Okuma Engineering Co. Ltd
  • Okuma & Howa Machinery Ltd
  • Okuma Europe Gmbh
  • Okuma Australia Pty Ltd.
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TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?

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References used in Okuma Corporation SWOT & PESTLE Analysis Report

1. Annual Report - https://www.okuma.co.jp/english/ir/pdf/Okuma_Corporate_Report_2021_ENG_A4(1).pdf
2. China's trade war with US resulted in loss of USD 550 billion - https://m.economictimes.com/news/international/business/chinas-trade-war-with-us-resulted-in-loss-of-usd-550-billion-report/articleshow/90025687.cms
3. Russia’s War Against Ukraine Continues to Impact Global Supply Chains - https://www.machinedesign.com/news/article/21239685/russias-war-against-ukraine-continues-to-impact-global-supply-chains
4. The World Bank says global energy prices will soar over 50% this year in the largest commodity shock since the 1970s - https://fortune.com/2022/04/27/world-bank-energy-prices-soar-over-50-percent-largest-commodity-shock-since-1970s/
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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Okuma Corporation SWOT and PESTLE analysis has been conducted by Sushil Kumar Panda and reviewed by senior analysts from Barakaat Consulting.

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