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Orion Corporation SWOT & PESTLE Analysis

ID : 521345353| Sep 2022| 21 pages

COMPANY PROFILE -Orion Corporation

Business Sector :Pharmaceuticals

Operating Geography :Finland, Europe, Global

About Orion Corporation :

Orion Corporation, headquartered in Espoo, Finland, develops, produces, and promotes human and veterinary medications as well as active pharmaceutical ingredients for international markets. The business was established in 1917. The company's main areas of concentration are oncology, respiratory diseases, and treatments for problems of the central nervous system. Consumers of Orion include veterinarians, general and specialised physicians, pharmacies, hospitals, and research facilities. The Group's own human pharmaceuticals sales organisation serves nearly all of the major European markets as well as a few Southeast Asian nations. Orion's products are distributed in over a hundred different countries. Orion's goods are offered in additional markets by several joint venture partners. Orion has all of its manufacturing facilities and the majority of its R&D activities in Finland. In August 2022, Orion along with bayer got the FDA approval for U.S. Darolutamide, an oral androgen receptor inhibitor (Ari) used for the treatment of individuals with metastatic hormone-sensitive prostate cancer (mHSPC).

Orion Oyj's USP lies in its being one of Finland's leading pharmaceutical companies, having a one-third market share of the local market and it sells more than 250 products there. The mission statement of the company reads, "Orion's mission is to build well-being".

Orion Corporation Revenue :


€ 1.04 billion– FY ending 31st March 2021 (y-o-y growth: -3.70%)
€ 1.08 billion– FY ending 31st March 2020

Competitive Analysis of Orion Corporation

SWOT
PESTLE
The SWOT analysis for Orion Oyj is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Market leader in Finland with robust network
2. Innovative research and development in core therapy areas
3. Establishment of steady demand in niche pharmaceutical areas
4. Strong financial performance in the pandemic
5. Development of higher sales volume to combat price pressure
1. Lack of diversified product portfolio
OpportunitiesThreats
1. Expansion into the North American and Scandinavian markets
2. Venturing into product acquisitions
3. Economic recovery promises increase in sales
1. Falling prices of prescription drugs in Finland
2. COVID-19 pandemic reduces demand for generic drugs
3. Supply chain disruptions ongoing for two years
4. Increase in costs of production
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Orion Corporation

Strength

1. Market leader in Finland with robust network: Orion is a Finnish pharmaceutical firm that operates on a global scale and promotes wellbeing. Orion creates, produces, and sells medications, including active pharmaceutical components, for both humans and animals. Finland is Orion's primary market, and it dominates that market there. The Group's own human medicines sales organisation serves nearly all of the major European markets as well as a few Southeast Asian nations. Orion's products are sold in over a hundred different countries. The majority of Orion's R&D activities and all of its manufacturing facilities are located in Finland. More over a quarter of the group's net sales come from Finland. The entire sales of Orion's human pharmaceuticals, including both medicinal and non-medicinal items, increased by 3% from the previous year from January to December 2021, according to Pharmarket statistics (1-12/2021). The largest product category for Orion in Finland is the pharmacy channel for reference-priced prescription medications. Due to high volume growth, Orion's reference-priced prescription medicine sales climbed by 5% from the comparable period while the market as a whole shrank by 4%. Orion has been significantly impacted by ongoing price competition as a result of the company's wide range of products and considerable market position in Finland. Orion has continued to hold the top spot in Finland for pharmaceutical marketing despite the difficult business environment. With a market share of 25% in both self-care items and prescription pharmaceuticals with reference prices, Orion has a particularly strong position in these categories.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

  • OXOLIFE
  • Ohana Biosciences
  • Laccure
  • TherapeuticsMD
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References used in Orion Corporation SWOT & PESTLE Analysis Report

1. About Orion - https://www.orion.fi/en/Orion-group/about-orion/
2. Annual Report - https://www.orion.fi/globalassets/documents/orion-group/investors/interim-reports/2020/orion_financial_statement_2020_secured.pdf
3. European Markets Close Lower As Geopolitical Tensions, Weak Economic Data Hurt Sentiment - https://www.nasdaq.com/articles/european-markets-close-lower-as-geopolitical-tensions-weak-economic-data-hurt-sentiment
4. Finland’s GDP Braved Last Virus Wave in Broad Recovery - https://www.bloomberg.com/news/articles/2022-02-15/finnish-economy-grew-0-6-last-quarter-flash-estimate-shows
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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Orion Corporation SWOT and PESTLE analysis has been conducted by Riti Bhattacharyya and reviewed by senior analysts from Barakaat Consulting.

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