COMPANY PROFILE -Rosenbauer Group
Business Sector :Manufacturing, Firefighting and Disaster Protection Technology
Operating Geography :Austria, Europe, Global
About Rosenbauer Group :
The Rosenbauer Group is an Austrian producer of fire-fighting vehicles and equipment headquartered in Leonding. Johann Rosenbauer formed the first Austrian firefighting company in Linz in 1866. It offers vehicles, fire extinguishing systems, equipment, and telemetry solutions for professionals, fire departments, and industry. Rosenbauer provides municipal fire engines, turntable ladders, hydraulic platforms, airport vehicles, industrial vehicles, special vehicles, extinguishing systems, fire brigade equipment, stationary extinguishing systems, and telematics solutions for vehicle management and deployment management as a full-service supplier. Rosenbauer has a service network in over 100 countries that provide maintenance, customer service, and refurbishing. Its goods are manufactured in Europe, the United States, and Asia. CEEU; NISA; MENA; APAC; NOMA; PFP are the segments in which the company operates. Rosenbauer Brandschutz Deutschland stated in June 2022, that it had secured its largest order in history, which is for water spray and turret extinguishing systems for a new waste-to-energy facility in Wiesbaden that is now under development.
The Rosenbauer Group's USP lies in its being one of the three largest manufacturers of fire-fighting vehicles and equipment in the world. The mission statement of the company reads, "At Rosenbauer, our mission is to support those that save lives and protect property. We design, engineer and manufacture certainty. Certainty instils confidence. Confidence empowers duty, courage and camaraderie".
Rosenbauer Group Revenue :
Euro 975.1 million - FY ending 31st December 2021 (y-o-y growth 2%)
Euro 1044.2 million - FY ending 31st December 2020
Competitive Analysis of Rosenbauer Group
The SWOT analysis for The Rosenbauer Group is presented below in a matrix followed by the detailed analysis report:
Strengths | Weaknesses |
1. Core competence and wide range of products and technology in Wildfire equipment category.
2. Present in across 120 countries with 14.8% market share and 240 sales partners.
3. Leading product innovator with its innovation being awarded by the government.
4. The only international firefighting technology provider that produces all type of vehicle to both Europe and US standards.
5. High order backlogs show the growing demand for the products of the company.
| 1. High gearing ratio exposes the company to financial risk.
2. Fluctuations in the revenue and profit growth.
|
Opportunities | Threats |
1. Growth in the after-sales market can help the company in becoming a trusted service provider.
2. Driving technological transformation can help the company in improving its services.
3. Achieve product leadership and operational excellence through ‘Strategy 2030’.
4. Improve the electric vehicle and equipment portfolio to grow in this segment.
| 1. Disruption in supply chains can affect the production of the business.
2. Shortages in products like truck chassis or electric components can delay productions.
3. Disruption in markets due to Covid-19 cases can affect growth.
|
Rosenbauer Group SWOT and PESTLE Analysis PDF Report is a custom report and will be delivered to your email inbox within 2 business days from purchase.
Detailed SWOT Analysis of Rosenbauer Group
Strength
1. Core competence and wide range of products and technology in Wildfire equipment category: Wildfire is one of the most common natural disasters that occur. Wildfires contribute to around 10 to 15% of the greenhouse gas emissions. These have disastrous results for people, nature and environment. Rosenbauer offers a wide range of products to tackle wildfires. These products range from personal firefighting equipment to personal protective equipment. The product portfolio of the company includes personal protective equipment, firefighting systems, firefighting vehicles, robots, drones, removable tank systems, digital early detection and heavy-duty equipment. Rosenbauer is the second largest firefighting equipment manufacturer in North America. It has a strong dealer network in USA and Canada. Rosenbauer is also focusing on expanding its services to fleet services. Fleet management includes the municipality of the states and Rosenbauer is planning to provide extensive services to them.
The remaining section under "Strength" is available only in the 'Complete Report' on purchase.
Weakness
This section is available only in the 'Complete Report' on purchase.
Opportunity
This section is available only in the 'Complete Report' on purchase.
Threat
This section is available only in the 'Complete Report' on purchase.
The PESTLE analysis for The Rosenbauer Group is presented below in a table followed by the detailed analysis report:
Political | Economical |
1. Global businesses are stopping their operations in Russia due to the Ukraine-Russia war.
2. Trade war between USA and China has changed the dynamics of import and export in both countries.
| 1. High inflation is affecting the prices of major commodities.
2. The economy of eurozone is being predicted to slowdown.
3. Supply chain disruptions are affecting the raw material prices and shipping costs.
|
Social | Technological |
1. Firefighters face difficulty with extinguishing the fire of electric vehicles. | 1. Smart factories are transforming the way manufacturing industries operate.
2. IOT is helping industries to develop smart control systems.
3. Digital solutions are helping industries to provide better customer services.
|
Legal | Environmental |
1. EU countries are emphasising on the changes in regulations regarding the fire safety in buildings.
2. Changes have been made to the EN 469 regulations which guide the protective clothing for fire services.
| 1. Controlling wildfires is important for climate change as they are responsible for 10 to 15% of Greenhouse gases emission. |
Rosenbauer Group SWOT and PESTLE Analysis PDF Report is a custom report and will be delivered to your email inbox within 2 business days from purchase.
Detailed Pestle Analysis of Rosenbauer Group
Political
This section is available only in the 'Complete Report' on purchase.
Economic
1. High inflation is affecting the prices of major commodities: Inflation is rising in the major economies of the world. Inflation is at an all-time high in the major economies. This condition will persist throughout the year. The inflation situation has been further worsened due to the ongoing Ukraine-Russia war. The persistent inflation is causing a rise in the prices of major commodities. The rise in prices is being witnessed in different sectors. The prices of metals are rising significantly and there are also shortages due to the price rise. Prices of commodities like steel, aluminum are increasing and this is having an adverse impact on the industry in which these are used as raw materials. Not only this several other commodities like energy, forgings, resins etc. are also witnessing a rise in the prices. Rosenbauer depends on commodities like steel, aluminum and other metals to manufacture its products. It also depends on energy and other commodities. The firefighting equipment manufacturing depend on the metals. Also, inflation has caused a rise in the freight charges. So, the company might face an inflation risk associated with the cost of the products.
The remaining section under "Economic" is available only in the 'Complete Report' on purchase.
Social
This section is available only in the 'Complete Report' on purchase.
Technological
This section is available only in the 'Complete Report' on purchase.
Legal
This section is available only in the 'Complete Report' on purchase.
Environmental
This section is available only in the 'Complete Report' on purchase.
Major Competitors :
- Amerex
- NAFFCO
- E-ONE
- Pierce Manufacturing
- EuroGV
- Magirus Gmbh
Major Brands :
- Rosenbauer America LLC
- Metz-service 18
- Mi star d.o.o
- SK Rosenbauer PTE ltd
- Metis International d.o.o
Rosenbauer Group SWOT and PESTLE Analysis PDF Report is a custom report and will be delivered to your email inbox within 2 business days from purchase.
TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
You may also be interested in other analyses of Rosenbauer Group:
-
Rosenbauer Group Porter's Five Forces Analysis |
|
-
Rosenbauer Group VRIO Analysis |
|
-
Rosenbauer Group Value Chain Analysis |
|
-
Rosenbauer Group Covid-19 Impact Analysis |
|
-
Rosenbauer Group BCG Analysis |
|
-
Rosenbauer Group Segmentation, Targeting and Positioning (STP) Analysis |
|
-
Rosenbauer Group Ansoff Matrix Analysis |
|
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Company Overview Report
This report is shared in order to give you an idea of what the complete Company Overview Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Competitor Analysis Report
This report is shared in order to give you an idea of what the complete Competitor Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Porter's Five Forces Analysis Report
This report is shared in order to give you an idea of what the complete Porter's Five Forces Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
VRIO Analysis Report
This report is shared in order to give you an idea of what the complete VRIO Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Value Chain Analysis Report
This report is shared in order to give you an idea of what the complete Value Chain Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Regulatory Outlook Report
This report is shared in order to give you an idea of what the complete Regulatory Outlook Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Risk Analysis Report
This report is shared in order to give you an idea of what the complete Risk Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Key Performance Indicators (KPI's) Report
This report is shared in order to give you an idea of what the complete Key Performance Indicators (KPI's) Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Environmental, Social, and Governance (ESG) Analysis Report
This report is shared in order to give you an idea of what the complete Environmental, Social, and Governance (ESG) Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
M&A Analysis Report
This report is shared in order to give you an idea of what the complete M&A Report and Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Subsidiaries, Partnerships and Collaborations Report
This report is shared in order to give you an idea of what the complete Subsidiaries, Partnerships and Collaborations Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Stakeholder Analysis Report
This report is shared in order to give you an idea of what the complete Stakeholder Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Technology Landscape and Outlook Report
This report is shared in order to give you an idea of what the complete Technology Landscape and Outlook Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Covid-19 Impact Analysis Report
This report is shared in order to give you an idea of what the complete Covid-19 Impact Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Key News and Events Report
This report is shared in order to give you an idea of what the complete Key News and Events Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
BCG Analysis Report
This report is shared in order to give you an idea of what the complete BCG Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Digital Marketing and Social Media Strategy Analysis Report
This report is shared in order to give you an idea of what the complete Digital Marketing and Social Media Strategy Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Segmentation, Targeting and Positioning (STP) Analysis Report
This report is shared in order to give you an idea of what the complete Segmentation, Targeting and Positioning (STP) Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Ansoff Matrix Analysis Report
This report is shared in order to give you an idea of what the complete Ansoff Matrix Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free.
You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Check Out Analysis of Other Relevant Companies
References used in Rosenbauer Group SWOT & PESTLE Analysis Report
1. Annual Report - https://www.rosenbauer.com/fileadmin/user_upload/Rosenbauer_Annual_Report_2021_sec.pdf
2. Global factory activity slows as Ukraine crisis, inflation bite - https://economictimes.indiatimes.com/news/international/business/global-factory-activity-slows-as-ukraine-crisis-inflation-bite/articleshow/90588872.cms
3. Investor Presentation - https://www.rosenbauer.com/fileadmin/user_upload/group/Investor_Relations/Finanzpublikationen/2022/2022-05-10_Investor_Presentation_Q1_2022_en_FINAL.pdf
4. A year of changes: Taking stock of the evolution of fire safety requirements in buildings throughout Europe - https://firesafeeurope.eu/year-of-changes-evolution-of-fire-safety-requirements-in-buildings-throughout-europe/
The detailed complete set of references are available on request in the 'Complete report' on purchase.
How to Reference This Page?
You can use the following in your reference section in order to give credit to the source. For different referencing styles and detailed guidelines, please click here.
Rosenbauer Group SWOT and PESTLE Analysis - SWOT & PESTLE.COM
SWOT & PESTLE.com (2025). Rosenbauer Group SWOT and PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/rosenbauer-group/ [Accessed 11 Feb, 2025].
In-text: (SWOT & PESTLE.com, 2025)
Copyrights and Disclaimer
Rosenbauer Group SWOT and PESTLE analysis has been conducted by Sushil Kumar Panda and reviewed by senior analysts from Barakaat Consulting.
Copyright of Rosenbauer Group SWOT and PESTLE Analysis is the property of Barakaat Consulting. Please refer to the Terms and Conditions and Disclaimer for usage guidelines.