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Shaw Communications Inc. SWOT & PESTLE Analysis

ID : 521041253| Sep 2021| 18 pages

COMPANY PROFILE -Shaw Communications Inc.

Business Sector :Telecommunications

Operating Geography :Canada, North America, Global

About Shaw Communications Inc. :

Shaw Communications Inc. is a telecommunications company based in Canada that offers services such as phone, Internet, television, and cell phones. Shaw headquartered in Calgary, Alberta, offers home telecommunications services mainly in Alberta and British Columbia, as well as satellite television services throughout the country. In 1966, JR Shaw founded Shaw in Edmonton, Alberta as Capital Cable Television Company, Ltd. It was initially a division of Shawcor, JR's father's company, but in the 1970s, the company was separated from Shawcor. Telus Communications is the company's main rival in Western Canada for home telecommunications. The company owns and operates a national network of 860,000 kilometres of fibre that it is constantly upgrading and enhancing, ensuring safety, reliability, and speed for its customers' homes and businesses. More than 6 million people are served by the company throughout the world. Smaller cable television services are operated by the company in Saskatchewan, Manitoba, and Northern Ontario. Shaw's affiliate Freedom Mobile offers mobile services in Alberta, British Columbia, and Southern Ontario under the Freedom and Shaw Mobile names. On April 15 2021, Shaw Communications Inc. launched Shaw Gig WiFi using the best in-home technologies to provide consumers with the higher speeds, lower latency, and more reliable WiFi signal they need to link all of their devices.

Shaw Communication’s Unique Selling Point or USP lies in it being one of Canada's largest telecommunications companies, dedicated to providing outstanding consumer services through creative content and delivery offerings. Shaw Communication’s mission statement reads "To deliver exceptional customer experience through outstanding people sharing Shaw Values".

Shaw Communications Inc. Revenue :


CAD $5.407 billion – FY ended 31st August, 2020
CAD $2.161 billion – FY ended 31st August, 2019

Competitive Analysis of Shaw Communications Inc.

SWOT
PESTLE
The SWOT analysis for Shaw Communication is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. It has a diversified portfolio in the Telecom industry
2. It is the fastest broadband provider in Canada
3. Strong balance sheet and good financial rating
1. Canada’s telecom industry is one of the most expensive in the world
2. It is not a geographically diverse company and its revenues are dependent on Canada
OpportunitiesThreats
1. 5G roll out to help generate increased revenues
2. Telecom industry booming with increased internet usage and digitalization globally
3. It can diversify into providing IOT solutions
4. Merger with Rogers communication will create economies of scale and synergistic effects
1. Covid 19 pandemic caused temporary/ permanent closure of many of Shaw’s retail network.
2. Increased debt after the deal between Rogers and Shaw
3. 5G health concerns and anti 5G propaganda and fake news
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Shaw Communications Inc.

Strength

1. Diversified portfolio in the Telecom industry: Shaw has diversified operations in within the telecommunications industry. It provides its customers with wireless services through Shaw Mobile and Freedom mobile. It has an extensive fiber+ network which uses very advanced hybrid coaxial fiber network. It provides its customers with broadband internet services, traditional home phone services, Wi-Fi and video services through its Wireline product. It provides its corporate/business customers with a full suite of connected and managed services that includes internet, data, security, Wi-Fi and phone through its Wireline Business product. It also provides its customers with satellite video services through its product Shaw Direct. This diversified portfolio reduces the risk that Shaw faces in its business as it is unlikely that all its operations will be adversely affected by one event, for example the Covid 19 pandemic caused a reduction in wireless equipment sale but it increased the wireline network usage by 50%.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

1. 5G roll out to help generate increased revenues: The future of Telecom industry is 5G. Some of the developed nations have already developed 5G capabilities and it is commercially active in more than 50 countries. South Korea was one of the first to develop 5G network, it is expected that 60% of its mobile subscription will transition to 5G by 2025. 5G technology is not an updated version of 2G, 3G, 4G but a completely new technology that delivers higher bandwidth and higher data transfer rate with very less delays. 5G can also be integrated very easily with IOT and machines helping make a more connected world. Shaw after its merger with Rogers is one of the front runners for developing the 5G network in Canada, giving it the opportunity to capture the Canadian market. The 5G opportunity was the key focus of the merger. 5G would require billions of dollars in investment but it will help the company in becoming the market leader in Canada’s future Telecom market space.

The remaining section under "Opportunity" is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

Major Brands :

  • Shaw Fibre+ Internet
  • Shaw BlueCurve TV
  • Shaw Go WiFi
  • Shaw Mobile and Freedom Mobile
  • Shaw Gig Wifi
SWOT & PESTLE (combined)
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TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?

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Check Out Analysis of Other Relevant Companies

References used in Shaw Communications Inc. SWOT & PESTLE Analysis Report

1. About Shaw - https://www.shaw.ca/corporate/about-shaw

2. Shaw 2020 Annual Report - https://assets.ctfassets.net/tzb4ihmthaev/7MpVmb2gWeJQQ5Bjy7TG2F/1dae5815aac8c5d9fddbe7296e15ee2d/2020_Annual_Report__Filing_Version_.pdf

3. Shaw’s new Gig Wifi and Fibre+ Gateway 2.0 modem offer faster internet in the West - https://mobilesyrup.com/2021/04/15/shaw-gig-wifi-fibre-gateway-2-faster-internet-speed/

4. Shaw Communications (SJR) Investor Presentation – Slideshow - https://seekingalpha.com/article/4419235-shaw-communications-sjr-investor-presentation-slideshow?utm_source=investing.com&utm_medium=referral

5. Shaw sees COVID-19 hit, but not as bad as expected | Light Reading - https://www.lightreading.com/cable-video/shaw-sees-covid-19-hit-but-not-as-bad-as-expected/d/d-id/762365

The detailed complete set of references are available on request in the 'Complete report' on purchase.

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In-text: (SWOT & PESTLE.com, 2021)

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Shaw Communications Inc. SWOT and PESTLE analysis has been conducted by Mukesh Anand and reviewed by senior analysts from Barakaat Consulting.

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