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Sun Hung Kai Properties Limited SWOT and PESTLE Analysis

ID : 521639853| Jun 2023| 21 pages

COMPANY PROFILE -Sun Hung Kai Properties Limited

Business Sector :Real Estate

Operating Geography :Hong Kong, Asia, Global

About Sun Hung Kai Properties Limited :

Sun Hung Kai Properties Limited, based in Hong Kong, is a publicly traded company and a property developer. Kwok Tak-seng, Fung King-hey, and Lee Shau Kee created Sun Hung Kai Enterprises Co., Ltd., the group's forerunner, in 1963. Sun Hung Kai Properties Inc. was incorporated in July 1972, and it went public on the Hong Kong stock exchanges in August 1972. It constructs residential and commercial real estate developments for sale or investment. Land acquisition, architecture, building, engineering, and property management are among the services provided by this company, which employs over 38,000 people. Property sales and rentals provided the majority of the company's revenue and operational profit. The Company's business is divided into six areas, including Property Sales, Property Rental, Telecommunications, Hotel Operation, Transport Infrastructure and Logistics, and Other Businesses, which are all run by subsidiaries. For the fourth year in a row, the company was named Bloomberg Businessweek's "Listed Enterprises of the Year" and HKEJ's "Listed Company Award of Excellence" in 2022. Sun Hung Kai Properties has over 39,000 employees as of early 2023.

The unique selling point of Sun Hung Kai Properties lies in its being one of the Hong Kong's largest property developers. The mission statement of the company reads, "Our corporate mission is 'Building Homes with Heart'. Hong Kong is our home and we are committed to its sustainable development".

Sun Hung Kai Properties Limited Revenue :


HK$77,747 million - FY ending 30th June 2022
HK$85,262 million - FY ending 30th June 2021

Competitive Analysis of Sun Hung Kai Properties Limited

SWOT
PESTLE
The SWOT analysis for Sun Hung Kai Properties Limited is presented below in a matrix followed by the detailed analysis report:
StrengthsWeaknesses
1. Largest Real Estate Company in Hong Kong by Market Capitalization
2. Sound Financial position with a low debt leverage and high interest cover.
3. Majority of the financing is from Hong Kong which reduces the exchange risk
4. Diversified property development portfolio
1. Poor performance of the Group’s rental portfolio and hospitality business
OpportunitiesThreats
1. Bolstered by healthy domestic consumption the Group’s mainland retail rental portfolio is expected to perform well.
2. Expansion of investment properties, boosting the Group's recurrent income base from the mainland.
3. The Hong Kong residential market will experience a boom
1. Tight border controls amid COVID-19 infections in the territory present a key obstacle for near-term economic recovery.
2. The Evergrande crisis, as well as China's economic risks, add to Hong Kong's commercial property market's worry.
3. Hong Kong’s property tycoons braced for further losses from zero-Covid regime
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Detailed SWOT Analysis of Sun Hung Kai Properties Limited

Strength

1. Largest Real Estate Company in Hong Kong by Market Capitalization: A significant real estate developer in Hong Kong is Sun Hung Kai Properties Limited (or "SHKP"). The Group concentrates on creating superior residential buildings. In addition, it has a sizable network of offices and shopping centres, a hotel property, and a significant land bank. All of this has put the Group in a strong position for long-term growth. Over the years, SHKP has gained market recognition and consumer devotion as a result of its unmatched quality. The Group added five sites, totaling around 2.6 million square feet of gross floor area, to its sizable development land bank throughout the year. The Group's land bank has provided a strong medium- to long-term foundation for its property development business, enabling it to sustain a high level of production volume and reinforce its market leadership. In Hong Kong, there are 34.2 million square feet of finished properties and 23.6 million square feet of development projects, the bulk of which are for sale. Over 40% of the 53.6 million square feet in the Mainland that are under construction are for sale, and 17.5 million square feet are made up of finished properties.

The remaining section under "Strength" is available only in the 'Complete Report' on purchase.

Weakness

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Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

  • Henderson Land Development Co Ltd
  • Sino Land Co Ltd
  • China Evergrande New Energy Vehicle Group Ltd
  • Great Eagle Holdings Ltd.
  • The RMR Group Inc.
  • Tejon Ranch Co.
  • CBRE Group Inc.
  • KE Holdings Inc.

Major Brands :

  • Hong Yip Service Company Limited
  • Kai Shing Management Services Limited
  • Sanfield (Management) Limited
  • Sun Hung Kai Properties Insurance Limited
  • SmarTone Telecommunications Holdings Limited
  • SUNeVision Holdings Limited
  • Wilson Group Limited
  • The Route 3 (CPS) Company Limited
  • YATA Limited
  • River Trade Terminal Limited
  • Airport Freight Forwarding Centre Company Limited
  • Hong Kong Business Aviation Centre Limited
  • Transport International Holdings Limited
  • Green Valley Landfill Limited
  • Sky100 Hong Kong Observation Deck
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References used in Sun Hung Kai Properties Limited SWOT & PESTLE Analysis Report

1. Annual Report - https://www.shkp.com/sites/assets/files/2021-09/e_0016_2021_AnnualResults.pdf
2. Hong Kong's tough COVID curbs hobble its green finance ambitions - https://www.reuters.com/markets/funds/tough-covid-restrictions-curb-hong-kongs-ambition-become-green-investment-hub-2022-03-02/
3. Hong Kong’s property barons set to benefit from affordable housing drive - https://www.ft.com/content/e5fd7583-024a-4d81-b14e-afa5c0969384
4. Sun Hung Kai’s struggle to restore investor confidence - https://www.ft.com/content/c558abcc-54dc-11e6-befd-2fc0c26b3c60
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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