COMPANY PROFILE -The Boeing Company
Business Sector :Aerospace and Defense
Operating Geography :United States, Global
About The Boeing Company :
The Boeing Company is the world’s largest aerospace company and the market leader in manufacturing Jetliners, aerospace and defense and security systems. It was founded by William Boeing in 1916 as Pacific Aero Products Co. Headquartered in Chicago, Illinois, Boeing has its geographic footprint across more than 150 countries, operations in more than 50 countries and 11 Research and Development centers around the globe. The company employs more than 160,000 people globally as of Jan 2020. This aviation maverick is broadly divided into five primary divisions: Boeing Commercial Airplanes (BCA); Boeing Defense, Space & Security (BDS); Engineering, Operations & Technology; Boeing Capital; and Boeing Shared Services Group. Boeing featured 24th on the Fortune magazine "Fortune 500" list (2018), ranked 64th on the "Fortune Global 500" list (2018), and was placed 19th on the "World's Most Admired Companies" list (2018).
The Boeing Company’s USP or unique selling proposition lies in being the world’s biggest aerospace company, the leading manufacturer of commercial aircrafts and defense, space and security systems and service provider of aftermarket support and a the prime supplier to government and commercial aerospace services. Boeing’s mission statement reads “Connect, Protect, Explore and Inspire the World through Aerospace Innovation.”
The Boeing Company Revenue :
US$ 76,559 million – year ending December 31, 2019 (y-o-y decline 24.3%)
US$101,127 million – year ending December 31, 2018 (y-o-y growth 7.6%)
US$ 94,005 million – year ending December 31, 2017 (y-o-y growth 1.2%)
US$ 93,496 million – year ending December 31, 2016
Competitive Analysis of The Boeing Company
The SWOT analysis for The Boeing Company is presented below:
Strengths | Weaknesses |
1. Large market share and global presence
2. Consistently promising order backlog
3. Reputed customer base
4. Rich product lineage
5. Consistently strong financial performance over the years
6. Technology innovation with strong spend in research and development | 1. High pension spending
2. Trade dispute between Boeing and Bombardier impacting Boeing’s defence sales
3. Weak operational performance in defence and space segments |
Opportunities | Threats |
1. Strong long-term air travel market outlook
2. President Trump boost to the navy fighter jets | 1. Tough Competition from Airbus in Terms of production capacity
2. Dependency on United States political policies
3. Global ban on the controversial Boeing 737 MAX
4. Deadly pandemic sending worse shock waves across the global airline industry
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Detailed SWOT Analysis of The Boeing Company
Strength
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Weakness
1. High pension spending: Boeing's benefits stack remained at a strong $75 billion or more toward the finish of a year ago, much more than the reasonable estimation of its arrangement's advantages. This is compelling the organization to ceaselessly plunge into its income to meet its commitments to resigned laborers. The benefit deplete will undoubtedly continue, as well, despite the probability of better speculation returns and endeavors to arrange less-exhausting annuity designs with its worker's organizations.
2. Trade dispute between Boeing and Bombardier impacting Boeing’s defense sales: The ongoing trade dispute between Boeing and Bombardier over the allegations of the latter selling its CSeries aircraft in the United States at below market prices due to subsidies it receives has impacted potential sales for Boeing Defense. The Canadian government may prefer other European companies to acquire fighter jets instead of Boeing.
3. Weak operational performance in defense and space segments: The commercial segment is performing well but same cannot be said in other segments. BDS (defense services) earnings from operations in 2016 decreased by $266 million compared with the same period in 2015 due to lower earnings of $233 million and $80 million in the Network and Space Systems (N&SS) and Boeing Military Aircraft (BMA) segments. BMA earnings from operations in 2016 decreased by $80 million compared with 2015 primarily due to lower volume and mix on the CH-47 Chinook, and C-17, partially offset by higher volume and mix on the Apache and P-8 programs.
Opportunity
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Threat
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The PESTLE / PESTEL analysis for The Boeing Company is presented below:
Political | Economical |
1. Aviation deals with Canada and Iran under threat from Trump administration policies
2. Participation in policymaking and politico-corporate lobbying
3. Uncertain global political environment leading to economic instability | 1. Strong GDP growth in emerging markets
2. Corona Chaos rippling the aviation industry
3. Exposed to volatile currency movements
4. Crash in oil prices as OPEC deal failure sparks price war
|
Social | Technological |
1. Dramatic growth in commercial air travel
2. Talent development through university support and student development | 1. Technological innovation in commercial airplanes |
Legal | Environmental |
1. Strong compliance framework across the supply chain
2. Local regulations and government policies | 1. Sustainability initiatives to reduce the carbon footprint |
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Detailed Pestle Analysis of The Boeing Company
Political
1. Aviation deals with Canada and Iran under threat from Trump administration policies: The Trump administration has taken an aggressive stance with respect to international trade policies and deals which may also backfire on the United States in terms of its companies losing out on business. The ongoing subsidy dispute with Bombardier on the C-series aircraft is like to impact Boeing’s defense sales to Canada. The orders from Iran Air for Boeing’s commercial jets is also delayed due to the heightened tension between the two countries which may ultimately result in cancellation of the order.
The remaining section under "Political" is available only in the 'Complete Report' on purchase.
Economic
This section is available only in the 'Complete Report' on purchase.
Social
1. Dramatic growth in commercial air travel: According to International Air Transport Association (IATA) research the number of passengers travelling by air is expected to double of the next 20 years from 3.8 billion air travelers in 2016 to 7.2 billion passengers to travel in 2035. The number of aircrafts in service is also slated to increase from 27,000 aircraft in 2017 to an estimated 47,000 by 2030. The growing demand will benefit Boeing as it as a strong presence in commercial and business aircraft segment.
The remaining section under "Social" is available only in the 'Complete Report' on purchase.
Technological
This section is available only in the 'Complete Report' on purchase.
Legal
This section is available only in the 'Complete Report' on purchase.
Environmental
This section is available only in the 'Complete Report' on purchase.
On purchase the The Boeing Company SWOT and PESTLE Analysis PDF report will reach you within minutes. At rare times, a slight delay not exceeding 1 hour might be caused.
TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
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