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UPM-Kymmene Oyj SWOT and PESTLE Analysis

ID : 52806853| Jun 2023| 23 pages

COMPANY PROFILE -UPM-Kymmene Oyj

Business Sector :Packaging, Forest Bioindustry

Operating Geography :Finland, Europe, Global

About UPM-Kymmene Oyj :

UPM-Kymmene Oyj is a Finnish company leading in forest industry. It was formed by merging Kymmene Corporation with Repola Oy and its subsidiary United Paper Mills Ltd in 1996. It is headquartered in Helsinki, Finland. It is highly into sustainable, innovation-driven and exciting future across its business areas. UPM believes in creating renewable and responsible solutions which replace fossil-based materials. It relies on renewable and biodegradable raw materials which helps in producing recyclable everyday items and materials. As of 2023, UPM employs 17,200 individuals across 44 countries. The company operates a vast network of 55 production plants worldwide. UPM's sales are distributed across various markets, with Europe accounting for 62%, North America for 15%, Asia for 17%, and the rest of the world for 6%. UPM's biorefinery and Biochemicals portfolio receive industry recognition for their environmental benefits, including nominations as finalists in Packaging Europe and first position in the sustainability ranking by European Rubber Journal.

UPM's USP lies in its ability to combine environmental responsibility with innovative products, positioning itself as a leader in sustainable solutions in the forest-based industry. UPM leads the forest-based bioindustry into a sustainable, innovation-driven, and benevolent future across six business verticals. UPM Communication Papers, one of UPM’s subsidiary, is the world's leading producer of graphic papers and a supplier of a wide product range that includes magazine, newsprint etc. The vision statement of UPM is “We lead the forest-based bioindustry into a sustainable, innovation-driven and exciting future beyond fossils. The competence, integrity and drive of our people make us unique.” Its purpose statement is “We create value by seizing the limitless potential of bioeconomy”. Its values are “Trust and be trusted, achieve together and Renew with courage”.

UPM-Kymmene Oyj Revenue :


EUR 11,720 million – FY ending 31st December, 2022 (year on year growth 19%)
EUR 9,814 million - FY ending 31st December, 2021

Competitive Analysis of UPM-Kymmene Oyj

SWOT
PESTLE
The SWOT analysis for UPM-Kymmene Oyj is presented below in a table followed by the detailed analysis report.
StrengthsWeaknesses
1. Industry leader in responsibility and sustainable operations
2. Transformative growth through investments in next generation biochemicals
3. Diversified product portfolio & sustainable operations:
4. Impressive and robust financial position :
5. Extensive partner network aiding business growth
6. Innovations for growth and competitiveness
7. Over 50% growth in the pulp business
1. Customer dependency and limited diversification
2. Dependency on supplier and subcontractor network
3. Challenges in managing and executing large investment project
OpportunitiesThreats
1. Growing need for renewable and recyclable solutions
2. Transition opportunities in sustainability and climate change
3. Creating value for society through renewable and responsible solutions
4. Increasing demand for specialty packaging materials
5. Digital innovations to support value creation and growth
1. Operates in cyclical and highly competitive markets
2. Impact of COVID-19 outbreak on business
3. Cost of living crisis and strain on natural ecosystems
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of UPM-Kymmene Oyj

Strength

1. Industry leader in responsibility and sustainable operations: UPM has made consistent efforts for responsibility and the efforts have been widely recognized from several third parties. Responsibility is integrated into all operations from wood sourcing to logistics UPM has emerged as industry leader in various fields. UPM has received several recognitions and awards for its commitment to responsibility and sustainable operations. Among other noteworthy accomplishments, the company participated in the Global Compact LEAD programme from 2016 to 2021, received a Top 1% S&P Global ESG Score in the Sustainability Yearbook 2023, was listed as the leader of the forest and paper industry in the Dow Jones European and World Sustainability Indices for the years 2022–2023, and earned a AAA rating in the MSCI ESG Ratings assessment in 2022. UPM has also been included in the Bloomberg Gender-Equality Index, recognized as a Water Efficiency Frontrunner in China, awarded a platinum-level LEED green building certification for its Biofore House, and acknowledged as the Bioenergy Industry Leader at the 2017 Platts Global Energy Awards. The company's responsible performance has been further recognized by CDP, EcoVadis, Euronext Vigeo, the Global Compact Stock Index, and the Food and Agriculture Organization of the United Nations. These accolades highlight UPM's strong commitment to sustainability and responsible business practices.

2. Transformative growth through investments in next generation biochemicals: UPM is experiencing transformative growth through its investments in next-generation biochemicals, with a strong focus on sustainability. The company's EUR 750 million investment in the world's first industrial-scale wood-based biochemicals biorefinery in Leuna is nearing completion, poised to launch by the end of 2023. This strategic move positions UPM to establish biochemicals as a widely accepted category of renewable solutions, opening new end-use markets with significant growth potential. With its unique technology concept, sustainable feedstock, and high-quality products, UPM is set to make a profound impact on reducing carbon footprints and driving the transition to a circular bioeconomy.

The remaining section of “Strength” is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threats

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

Major Brands :

  • UPM Pulp
  • UPM Timber
  • UPM Biofuels
  • UPM Biocomposite
  • UPM Biochemical
  • UPM Biomedical
  • UPM Energy
  • UPM Raflatac
  • UPM Specialty Papers
SWOT & PESTLE (combined)
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Check Out Analysis of Other Relevant Companies

References used in UPM-Kymmene Oyj SWOT & PESTLE Analysis Report

1. UPM Annual Report 2022- https://ml-eu.globenewswire.com/Resource/Download/6458bf06-d96b-4aae-8000-eda9799d125
2. UPM Annual Report 2021- https://www.upm.com/siteassets/asset/investors/2021/upm-annual-report-2021.pdf
3. UPM Recognitions - https://www.upm.com/responsibility/fundamentals/recognitions/
4. McKinsey & Company: Accelerating toward net zero: The green business building opportunity- https://www.mckinsey.com/capabilities/sustainability/our-insights/accelerating-toward-net-zero-the-green-business-building-opportunity
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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UPM-Kymmene Oyj SWOT & PESTLE analysis has been conducted by Sushree Lasyamayee and reviewed by senior analysts from Barakaat Consulting.

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