Get The Free Sample Complete
SWOT & PESTLE Analysis Report
This report is shared in order to give you an idea of what the complete SWOT & PESTLE analysis report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals. We also guarantee that you cannot find matched quality at such competitive and economic pricing.
Get Your Free Summary Copy of the
SWOT & PESTLE Analysis Report
Get the summary SWOT & PESTLE.com report delivered straight to your email inbox for free.
Our insightful and holistic reports have helped corporate,academia and researchers to take their research forward. Like us on Facebook to stay updated with the latest published SWOT & PESTLE Report.

MTN Group SWOT & PESTLE Analysis

ID : 5246353| Aug 2018

COMPANY PROFILE -MTN Group

Business Sector :Telecom

Operating Geography :Africa, Asia and Europe

About MTN Group :

MTN Group is a multinational telecommunications company operating across the African continent and few Asian and European countries. Founded in 1994, it is headquartered in Johannesburg, South Africa and employs close to 20,000 people as of 2016. South Africa and Nigeria are its major markets jointly contributing to approx. 63% of revenue.

MTN Group Revenue :

Rand 146.89 billion– FY ending Dec 2016

Competitive Analysis of MTN Group

SWOT
PESTLE
The SWOT analysis for MTN Group is presented below:
Strengths
Weaknesses
1. Strong brand with largest market share in 15 countries
2. Huge subscriber base with more than 240 mn customers
3. Comprehensive range of innovative products and services
1. Major setback in Nigerian operations with NCC imposing a penalty
2. Currency fluctuations in major markets
Opportunities
Threats
1. Digitization to drive growth of telecom players
2. Huge potential in Iranian markets after sanctions removal
1. Power shortages across Africa affecting telecom infrastructure
2. Political developments and unrest across MENA markets
2. Political developments and unrest across MENA markets
SWOT & PESTLE (combined)
Complete Report
USD 9.52
*
Great quality, Affordable pricing.
Safe and secure payments

Detailed SWOT Analysis of MTN Group

Strengths

1) Strong brand with largest market share in 15 countries: MTN is a top global brand and features regularly in top 500 global brands. It was also South Africa’s most valuable brand as of 2016, for a fourth consecutive year. MTN’s excellent network coverage and high capacity has proved to be a key differentiator which has helped it to achieve number one operator in 15 out of 22 markets it operated in 2015.

2) Huge subscriber base with more than 230 mn customers: It offers segmented voice and data services to more than 234 million subscribers across 22 markets as of Q3 2016. However, with the SIM registration mandate in Nigeria, there was a temporary 6.9% fall in users to 57.04 million in the country in Q1 2016 which again improved by Q3 2016 to almost 60.5 million subscribers. With close to 52 million 3G-enabled devices on network, MTN is continuing to invest and expand its 3G and LTE networks and the overall growth prospects in its major markets seem bright over the next 4 years.

3) Comprehensive range of innovative products and services: MTN offers its customers a complete range of services. MTN has more than 80 companies providing 5000 content services under its lifestyle offerings and it is the largest distributor of music in Africa. Its joint venture (JV) with Middle East Internet Holding (MEIH) is an e-commerce start-up which aims to establish its base in the attractive Middle East markets. Its JV with Africa Internet Holding (AIH) is making steady progress and clocked 4.4 million transactions in 2015 with more than 2.3 million customers on-board. MTN Mobile Money an e-wallet had 35 million across 15 countries as of 2015.

Weakness

This section is available in the Complete Report

Opportunities

This section is available in the Complete Report

Threats

This section is available in the Complete Report

SWOT & PESTLE (combined)
Complete Report
USD 9.52
*
Great quality, Affordable pricing.
Safe and secure payments

Check out analysis of other relevant companies

TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
Copyrights and Disclaimer

MTN SWOT & PESTLE analysis has been conducted and reviewed by senior analysts from Barakaat Consulting. Copyright of MTN SWOT and PESTLE Analysis is the property of Barakaat Consulting. Please refer to the Terms and Conditions page for usage guidelines.
MTN Group SWOT & PESTLE Analysis
Price : USD 9.52