COMPANY PROFILE -Swissport International Ltd.
Business Sector :Aviation
Operating Geography :Switzerland, Europe, Global
About Swissport International Ltd. :
Headquartered in Switzerland, Swissport International Ltd. is a Swiss aviation services company providing cargo handling services, travel services, aviation security, aircraft maintenance, executive aviation and lounge hospitality. Founded in 1996 it handles around 282 million passengers and 4.8 million tonnes of cargo annually. The lounge service provided by Swissport is Aspire Lounge, which has the biggest lounge network in UK (21 lounges) with more lounges across the globe. Aspire Lounge provides lounge services for financial institutions, tour operators and airlines. In 2022 Swissport International Ltd received the West Jet awards. In 2022 it inaugurated air cargo centre at Japan International airport and New Aspire Lounge at Toronto city airport. The awards and accolades received by Swissport International Ltd are Air Cargo Handling Agent of the Year Award, IATA Innovator Award and Airport Service Award. As of early 2023, Swissport was active at 287 airports in 45 countries covering six continents with around 47,000 employees employed in the company.
The vision statement of Swissport International Ltd is “To be the most trusted single-source ground services and cargo handling provider in the aviation industry.” The Unique selling Point or USP of Swissport International Ltd lies in being the Global Leader in airport ground services and air cargo handling and provides a great service to the customers with market leading process flexibility and system compatibility.
Swissport International Ltd. Revenue :
€ 3.13 billion - FY ending 31st December 2021
€ 3.06 billion - FY ending 31st December 2020
Competitive Analysis of Swissport International Ltd.
The SWOT analysis for Swissport International Ltd. is presented below in a matrix followed by the detailed analysis report:
Strengths | Weaknesses |
1. Advanced single source service portfolio with various high-quality services
2. The company has a broader global presence than any of its competitors with strong brand reputation
3. Swissport has a competitive cost base and pricing discipline providing it an edge over other players
4. Swissport is extremely successful in its expansion activities
| 1. Negative and downgraded ratings by agencies such as S&P and Moody’s
2. Certain business units were pushed to file for bankruptcy
|
Opportunities | Threats |
1. Continue successful acquisitions in different geographies
2. Strengthen leadership and grow profitability in core markets
3. Expand service offerings in portfolio
| 1. Competition from other established players providing similar services
2. Covid-19 has reduced passenger volumes and negatively impacted business
|
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Detailed SWOT Analysis of Swissport International Ltd.
Strength
1. Advanced single source service portfolio with various high-quality services: Swissport International Ltd. delivers a full suite of high-quality services in airport ground services and air cargo handling. The company’s vision is to be the world’s most trusted single-source ground services and cargo handling provider in the aviation industry. Ranging from standard services such as check-in and gate, passenger mobility, ramp handling and general cargo handling to highly specialized services like load control, De-icing, Fueling and the handling of pharmaceutical products, Swissport’s qualified staff covers all the needs airlines seek on-ground. Customers can choose from various degrees of vertical outsourcing, ranging from singular passenger, ramp or cargo handling services to full-hub outsourcing solutions. This has proven to be a key selling proposition for Swissport, as it allows clients to flexibly adapt their desired degree of collaboration over time with Swissport. The company’s Kenya unit has won various awards such as Best in Ground Handling and Best in Cargo Warehousing at ABEA in Nairobi in 2022.
The remaining section under "Strength" is available only in the 'Complete Report' on purchase.
Weakness
This section is available only in the 'Complete Report' on purchase.
Opportunity
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Threat
This section is available only in the 'Complete Report' on purchase.
The PESTLE analysis for Swissport International Ltd. is presented below in a table followed by the detailed analysis report:
Political | Economical |
1. The uncertainty over Brexit to be a challenge for the business environment
2. There is high risk of explosives in air cargo industry due to frequent terrorism
| 1. High and volatile fuel prices putting pressure on air cargo business
2. Macroeconomic trends in favour of air cargo industry
|
Social | Technological |
1. Travelers wish to have high quality lounge services and efficient check-in procedures
2. Customers demand increased security at airports
| 1. Airport services are accelerating toward digital transformation
2. Airports are integrating data analytics to improve allocation processes and efficiency
|
Legal | Environmental |
1. Airport operations are heavily regulated under health, environmental and employee safety regulations | 1. Airport services and cargo companies are making a shift to electric transport equipment
2. De-Icing and anti-icing services for aircrafts use unsustainable chemicals
|
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Detailed Pestle Analysis of Swissport International Ltd.
Political
This section is available only in the 'Complete Report' on purchase.
Economic
This section is available only in the 'Complete Report' on purchase.
Social
1. Travelers wish to have high quality lounge services and efficient check-in procedures: Lounges have already been an essential service to many travelers and has been evolving to maintain pace with the changing travel landscape. As travelers demand and improved lounge service and experience, the utility of lounges have also branched out to acting as a haven of safety and comfort as well providing social distance among travelers. With the Covid-19 pandemic, many procedures are too be carried out before a traveler can board their flight, meaning they must arrive much earlier at the airport; this further pushes the need for improved and expanded lounge service, not restrained to luxury travelers. Many airports are innovating their lounges with sanitation and health becoming baseline critical. Swissport too has been diligently expanding its lounge services in the US, Australia, UK and other locations to keep pace with the growing demand. Swissport currently manages 54 lounges in over 30 airports in 13 countries under its Aspire brand. Aspire lounges are open to travelers irrespective of their class of travel and offer a relaxing space and amenities that ensure each airport layover is a safe, relaxing and rewarding experience for travelers.
The remaining section under "Social" is available only in the 'Complete Report' on purchase.
Technological
This section is available only in the 'Complete Report' on purchase.
Legal
This section is available only in the 'Complete Report' on purchase.
Environmental
This section is available only in the 'Complete Report' on purchase.
Major Competitors :
- Aviator
- Israir
- Alliance Airlines
- West Wind Aviation
- Dnata
- WFS
- Menzies Aviation
- Aviapartner
- Luxair
- Airport Terminal Services
- Boreas Holdings, Inc.
- Quantem Aviation
Major Brands :
- Swissport International Ltd.
- Servisair
- ShinMaya Ground Services Ltd.
- AeroCare Ltd.
- Protectas Aviation Security Ltd.
- Swissports International Ltd. (In different areas such as Japan, Tanzania and others)
Swissport International Ltd. SWOT and PESTLE Analysis PDF Report is a custom report and will be delivered to your email inbox within 2 business days from purchase.
TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
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Swissport International Ltd. Porter's Five Forces Analysis |
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Swissport International Ltd. VRIO Analysis |
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Swissport International Ltd. Value Chain Analysis |
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Swissport International Ltd. Covid-19 Impact Analysis |
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Swissport International Ltd. BCG Analysis |
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Swissport International Ltd. Segmentation, Targeting and Positioning (STP) Analysis |
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Swissport International Ltd. Ansoff Matrix Analysis |
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Check Out Analysis of Other Relevant Companies
References used in Swissport International Ltd. SWOT & PESTLE Analysis Report
1. Swissport downgraded to SD as it issues €230M of new debt - https://www.spglobal.com/marketintelligence/en/news-insights/latest-news-headlines/swissport-downgraded-to-sd-as-it-issues-8364-230m-of-new-debt-60282640
2. HNA's Swissport says Belgium unit to file for bankruptcy - https://www.reuters.com/article/us-swissport-belgium-idUSKBN23F115
3. Companies cry out for Brexit clarity, warn on no-deal - https://www.euronews.com/2019/01/16/companies-cry-out-for-brexit-clarity-warn-on-no-deal
4. As Travelers Eagerly Await the Recovery, Travel Membership Programs Continue to Innovate and Diversify for the Future - https://thewisemarketer.com/airline/as-travelers-eagerly-await-the-recovery-travel-membership-programs-continue-to-innovate-and-diversify-for-the-future/
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Swissport International Ltd. SWOT and PESTLE Analysis has been conducted by Muskan Arya and reviewed by senior analysts from Barakaat Consulting.
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