The Buckle Inc. SWOT and PESTLE Analysis
ID : 521399253| Feb 2023| 21 pages
COMPANY PROFILE -The Buckle Inc.
Business Sector :Apparel Retail
Operating Geography :United States, North America, Global
About The Buckle Inc. :
The Buckle, Inc. distributes medium- to higher-priced casual apparel, accessories, and footwear for young men and women who love fashion. The Buckle and Buckle brands are currently operated by the corporation in over 449 locations throughout 42 states. As Mills Clothing, Inc., The Buckle was established in 1948 as a men's clothing store and now is headquartered in Nebraska, United States. The casual clothes offered at Buckle include denim and other casual bottoms, tops, sportswear, outerwear, accessories, and footwear under both private labels and name brands. One of the many specialized customer services the business provides to each of its visitors is a regular shopper program. The Buckle has a corporate-wide computerized distribution system that enables individual retailers to adjust supplies following regional purchasing patterns. Additionally, this technology makes it easier for individual salesmen to explore other branches for particular clothing, which are then quickly sent where needed. Additional services include complimentary adjustments and layaways. As of early 2022, the company has over 8,000 employees on its rolls.
The Buckle, Inc. USP lies in its being one of the top retailers of mid-priced to higher-end casual apparel for both men and women, with a strong client base built up in a highly competitive market. The mission statement of The Buckle, Inc. reads, "to create the most enjoyable shopping experience possible for our guests”.
The Buckle Inc. Revenue :
US$ 1,294.6 million - FY ending 29th January 2022 (y-o-y growth 43.6%)
US$ 901.27 million - FY ending 30th January 2021
Competitive Analysis of The Buckle Inc.
SWOT
PESTLE
The SWOT analysis for The Buckle Inc. is presented below in a matrix followed by the detailed analysis report:
| Strengths | Weaknesses |
| 1. Substantive digital presence and omnichannel capabilities. 2. Strong portfolio of around 100 highly recognized brands. 3. Consistent gross profits recorded for the past 10 years. 4. Partnered with international shipping solution Borderfree, offering its products in over 200 countries. | 1. Reliance on foreign sources of production 2. Stores of the company are only present in United States. 3. Dependence on a single distribution facility in Nebraska. 4. Operates only in leased properties which leads to increase in cost. |
| Opportunities | Threats |
| 1. Rising popularity of denim fashion providing scope for growth for the company. 2. Due to covid-19, increase in the e-commerce sales. 3. Increase in popularity of private labels providing higher margins. | 1. Continuously changing consumer trends and preferences. 2. The retail apparel industry is highly competitive. 3. Fluctuations in Tax obligations and effective tax rates. |
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Detailed SWOT Analysis of The Buckle Inc.
Strength
This section is available only in the 'Complete Report' on purchase.
Weakness
1. Reliance on foreign sources of production: A portion of the company’s private label merchandise is sourced through agents who are in foreign markets. Moreover, some of the company’s domestic vendors also manufacture their good outside United States. The company has not entered into any long-term contracts with its merchandise suppliers and the imports of the company are subjected to existing duties, tariffs and quotas. As a result, the company is exposed to various risks associated with doing business abroad such as political instability, possible new legislations relating to import, imposition of tariffs, duties and taxes among various other risks. Thus, due to these risks the company is not able to rely on foreign sources of production and could lead to reductions in inventory that can be purchased by the company, increase the holdup time for new merchandise or reduce merchandise margins if comparable inventory is purchased from branded sources.
The remaining section under "Weakness" is available only in the 'Complete Report' on purchase.
Opportunity
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Threat
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TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?
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References used in The Buckle Inc. SWOT & PESTLE Analysis Report
1. Annual Report - https://corporate.buckle.com/sites/default/files/annual_reports/Annual_Report_2020-site.pdf
2. Website - https://www.buckle.com/brand/mens
3. TAX POLICY CENTER BRIEFING BOOK - https://www.taxpolicycenter.org/briefing-book/how-did-tax-cuts-and-jobs-act-change-business-taxes
4. The great consumer shift: Ten charts that show how US shopping behavior is changing - https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/the-great-consumer-shift-ten-charts-that-show-how-us-shopping-behavior-is-changing
The detailed complete set of references are available on request in the 'Complete report' on purchase.
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The Buckle Inc. SWOT and PESTLE analysis has been conducted by Shreya Gupta and reviewed by senior analysts from Barakaat Consulting.
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The Buckle Inc. SWOT and PESTLE Analysis
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