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Wacker Chemie AG SWOT & PESTLE Analysis

ID : 52923353| May 2021| 21 pages

COMPANY PROFILE -Wacker Chemie AG

Business Sector :Chemicals

Operating Geography :Germany, Europe, Global

About Wacker Chemie AG :

Wacker Chemie AG is a German multinational chemical firm headquartered in Munich, Germany. The firm was established by Alexander Wacker in 1914. The company has over 25 manufacturing facilities in Europe, Asia, and the Americas. The majority of Wacker Chemie AG's products are made from two primary raw materials: silicon and ethylene, which are divided into five divisions. Siltronic manufactures wafers for the semiconductor industry. Wacker Polysilicon manufactures ultra-pure polysilicon for use in semiconductors and solar wafers. Wacker Silicones caters to a wide range of industries, including construction, automotive, paints, textiles, and paper. Wacker Polymers, which began with ethylene, primarily serves the building industry with redispersible powders and a variety of other industries with dispersions. Wacker Biosolutions focuses on serving customers through biotechnological processes. On 31 March 2021, the company announced that The European Union has approved the production of a 20-megawatt electrolysis plant with Linde GmbH to develop green hydrogen and sustainable methanol production complex at its Burghausen site.
Wacker Chemie AG's Unique Selling Point or USP lies in being the world's second-largest silicon producer and the global leader in polymer binders and hyperpure silicon in the solar and semiconductor industries. Wacker Chemie AG's vision statement reads, " "As an innovative chemical company, WACKER makes a vital contribution to improving people's quality of life around the world. We want to continue developing and supplying solutions that meet our expectations of adding value for our customers and shareholders, and growing sustainably".

Wacker Chemie AG Revenue :


€ 4,692.2 million – FY ending 31st December 2020 (y-o-y growth -4.8%)
€ 4,927.6 million – FY ending 31st December 2019

Competitive Analysis of Wacker Chemie AG

SWOT
PESTLE

The SWOT analysis for Wacker Chemie AG is presented below in a matrix followed by detailed analysis

StrengthsWeaknesses
1. Integrated production system resulting in minimum wastage
2. Leading market supplier in all business categories
3. Diverse product portfolio which proved resilient to pandemic conditions
4. Established vaccine manufacturing and ingredient production capabilities
5. Technical competence centers and training program supporting sales and marketing
1. High pension obligations blocking investments on innovations
OpportunitiesThreats
1. Increasing demand for photovoltaics along with solar energy
2. Novel applications of silicone-based products coming up
3. Strong fundamental market drivers offering growth in polymers
4. Leveraging technology for BioSolutions growth
1. Reduction in raw material prices causing volatility in business
2. Volatility in electricity prices and CO2 emission allowances
SWOT & PESTLE (combined)
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Detailed SWOT Analysis of Wacker Chemie AG

Strength

1. Integrated production system resulting in minimum wastage: Wacker’s greatest strength are its material loops which are integrated with utmost sophistication. At its major production sites in Burghausen, Nunchritz, Charleston and Zhangjiagang, products from one stage are used as raw materials for making other products. In addition, auxiliaries like silanes are recycled in a closed loop. Even energy like heat from one process is directed and utilized in other processes. This system reduces energy and resource consumption greatly, and brings down wastage of materials or energy to a minimum.

2. Leading market supplier in all business categories: Wacker Chemie operates in four broad business categories – building-protection silicones, polymers, biosolutions and polysilicons. In building-protection silicones, Wacker is the global market leader. Similarly, Wacker polymers produces the largest quantity of dispersible polymer powders and VAE dispersions. Wacker Biosolutions harbors expertise in chemicals made from vegetable-grade raw material, which makes it the world leader in cyclodextrine and cysteine-based products. Lastly, Wacker’s polysilicon business, which is highly useful in the semiconductor business for electronics industry and the solar power generation business requiring photovoltaic cells, is also the global leader in its category.

The remaining section under "Strengths" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threat

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References used in Wacker Chemie AG SWOT & PESTLE Analysis Report

1. WACKER Unveils Fossil-Free Silicone Coating for Release Papers and Films - https://www.wacker.com/cms/en-in/about-wacker/press-and-media/press/press-releases/detail-156545.html
2. Annual Report 2020 - https://www.wacker.com/cms/en-in/about-wacker/wacker-at-a-glance/annual-report/detail.html
3. Vaccines- CREATING TOMORROW'S SOLUTIONS - https://www.wacker.com/cms/en-in/about-wacker/press-and-media/press/covid-19/covid-19-vaccines.html
4. . Investor Relations - https://www.wacker.com/cms/en-in/about-wacker/investor-relations/overview/investor-relations.html
5. “By 2030, 90% of our products will have either a neutral or a positive impact on sustainability (in line with WACKER Sustainable Solutions).” - https://www.wacker.com/cms/en-in/about-wacker/sustainability/sustainability-strategy/detail.html
The detailed complete set of references are available on request in the 'Complete report' on purchase.

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SWOT & PESTLE.com (2021). Wacker Chemie AG SWOT & PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/wacker-chemie/ [Accessed 13 Jun, 2021].

In-text: (SWOT & PESTLE.com, 2021)

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Wacker Chemie AG SWOT and PESTLE Analysis has been conducted by Divyansh Kharadkarand reviewed by senior analysts from Barakaat Consulting.

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