Get The Free Sample Complete
SWOT & PESTLE Analysis Report
This report is shared in order to give you an idea of what the complete SWOT & PESTLE analysis report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
Get Your Free Summary Copy of the
SWOT & PESTLE Analysis Report
Get the summary SWOT & PESTLE.com report delivered straight to your email inbox for free. Our insightful and holistic reports have helped corporates, academia and researchers take their research forward. You also agree to receive email updates from us on our new reports and solutions.

Roku Inc. SWOT& PESTLE Analysis

ID : 52860953| Apr 2021| 20 pages

COMPANY PROFILE -Roku Inc.

Business Sector :TV Streaming Platform

Operating Geography :United States, Canada, North America

About Roku Inc. :

Roku Inc. is an American company which manufactures a variety of digital media players for video streaming. It earns revenue through advertising and also sells its hardware and software to other companies. It is headquartered in San Jose, California, U. S. In October 2002, Anthony Wood, a replay TV founder, launched Roku as a limited liability company (LLC). The company offers various products which include 1.PhotoBridge HD1000, a system which display images on a high-definition television, as well as streaming MPEG video, 2. Roku SoundBridge which is a network music player, 3. SoundBridge Radio, which is a network music player with built-in speakers and subwoofer. Roku has streaming players which are set-top boxes or the delivery of over the top content and the content is provided by the Roku partners using the channel. The devices of Roku support both on-demand content and live streaming and both free and paid channels such as Amazon Video, Hulu, Netflix, and others are accessible, as are some games. The company launched its own free, ad-supported streaming channel on its devices with licensed content from studios such as Lionsgate, Metro- Goldwyn Mayer, Paramount pictures, Sony Entertainment Pictures and Warner Bros in 2017. The company licenses its technology and proprietary operating system (Roku OS) to service operators involving Sky and Telstra, and television operators and sellers such as TCL and Philips. On January 8, 2021, Roku declared that it would acquire rights to Quibi's content, and that all of Quibi's 75 programs would be streamed on their platform on free ad-supported channels.

Roku Inc. 's Unique Selling Proposition or USP lies in it being the creator of the most popular streaming platform for delivering video, music and casual games to the TV and the platform features the largest collection of entertainment available for streaming. Roku's mission statement reads, "Our mission is to be the TV streaming platform that connects the entire TV ecosystem around the world".

Roku Inc. Revenue :


US $ 1128.9 million - FY ending 31st December 2019
US $ 7 42.5 million - FY ending 31st December 2018

Competitive Analysis of Roku Inc.

SWOT
PESTLE

The SWOT analysis for Roku Inc. is presented below in a matrix followed by the detailed analysis report

StrengthsWeaknesses
1. Deep industry expertise with strong TV OEM partnerships
2. Strong customer base of 50 million active accounts
3. Expanding presence in multiple countries across the globe
4. Strong financial position with revenue growing at 73% YoY
1. Decline in the gross profits due to the introduction of premium subscriptions.
OpportunitiesThreats
1. Growing demand of consumers interest for diverse content
2. Adoption of artificial intelligence will help to better understand the customer demographics
3. Availability of skilled workforce in software engineering and data science applications
1. Growing malware threats associated with the streaming platforms and the content delivered
2. Rising competition in the streaming space
3. Political and cultural threats from nations across the globe
4. Breach of intellectual property rights
SWOT & PESTLE (combined)
Complete Report
USD 21.53
*
  • Debit/Credit card
  • PayPal
Great quality, Affordable pricing.
Safe and secure payments
On purchase, the report will reach your email inbox within minutes. At rare times, a slight delay not exceeding 4 hours might be caused.

Detailed SWOT Analysis of Roku Inc.

Strength

1. Deep industry expertise with strong TV OEM partnerships: With the preferences of the consumers, content publishers and advertisers shifting to TV streaming, Roku has built its expertise in streaming and come up with innovative products. Roku OS is the top smart TV operating system in the US and Canada. Fiscal 2020 has been a fabulous year for Roku with one in every three smart TV’s employing Roku. Roku players and Roku TV models are the flagship products of Roku. OEM partners had strong Roku sales in 2020. Roku TV models are sold across thousands of retail stores offering clients a wide variety of models in sizes and picture qualities ranging from 24-inch HD to 75-inch 4K HDR models. Roku TV added convenience to the users with advanced features like Alexa, Siri and Google Assistant with voice compatibility, making the users fall in love with Roku products.

2. Strong customer base of 50 million active accounts: With the decline in the traditional pay TV services and with the availability of faster internet services there is a huge demand for streaming TV. There is a shift of almost one third of US households to streaming services. By the end of 2024 more than half of US households will subscribe to streaming services. By the end of December 2020, Roku had an active user base of around 51.2 million with approximately 14 million new users in 2020. Roku recorded phenomenal volumes in streaming hours of 58.7 billion in fiscal 2020 and with a growth of 55% Y-o-Y. Subscription video on demand services are making easy availability of high-quality content at a minimal price for all the consumers.

The remaining section under "Strengths" is available only in the 'Complete Report' on purchase.

Weakness

This section is available only in the 'Complete Report' on purchase.

Opportunity

This section is available only in the 'Complete Report' on purchase.

Threats

This section is available only in the 'Complete Report' on purchase.

Major Competitors :

  • VUDU
  • THX
  • Five Currents
  • Netflix
  • Roar
  • HULU

Major Brands :

  • Roku TV
  • Roku Wireless Speakers
  • Roku Streaming Players
  • Roku Streambar
  • Roku streaming channel
SWOT & PESTLE (combined)
Complete Report
USD 21.53
*
  • Debit/Credit card
  • PayPal
Great quality, Affordable pricing.
Safe and secure payments
On purchase, the report will reach your email inbox within minutes. At rare times, a slight delay not exceeding 4 hours might be caused.
TABLE OF CONTENTS
DELIVERY AND FORMAT
WHY CHOOSE US?

You may also be interested in other analyses of Roku Inc.:

Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Company Overview Report
This report is shared in order to give you an idea of what the complete Company Overview Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Competitor Analysis Report
This report is shared in order to give you an idea of what the complete Competitor Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Porter's Five Forces Analysis Report
This report is shared in order to give you an idea of what the complete Porter's Five Forces Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
VRIO Analysis Report
This report is shared in order to give you an idea of what the complete VRIO Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Value Chain Analysis Report
This report is shared in order to give you an idea of what the complete Value Chain Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Regulatory Outlook Report
This report is shared in order to give you an idea of what the complete Regulatory Outlook Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Risk Analysis Report
This report is shared in order to give you an idea of what the complete Risk Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Key Performance Indicators (KPI's) Report
This report is shared in order to give you an idea of what the complete Key Performance Indicators (KPI's) Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Environmental, Social, and Governance (ESG) Analysis Report
This report is shared in order to give you an idea of what the complete Environmental, Social, and Governance (ESG) Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
M&A Analysis Report
This report is shared in order to give you an idea of what the complete M&A Report and Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Subsidiaries, Partnerships and Collaborations Report
This report is shared in order to give you an idea of what the complete Subsidiaries, Partnerships and Collaborations Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Stakeholder Analysis Report
This report is shared in order to give you an idea of what the complete Stakeholder Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Technology Landscape and Outlook Report
This report is shared in order to give you an idea of what the complete Technology Landscape and Outlook Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Covid-19 Impact Analysis Report
This report is shared in order to give you an idea of what the complete Covid-19 Impact Analysis Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Request for Quotation
Roku Inc.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.
Get The Free Sample
Key News and Events Report
This report is shared in order to give you an idea of what the complete Key News and Events Report will cover after purchase. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing.
Get this report delivered straight into your email inbox for free. You also agree to receive email updates from us on our new reports and solutions.
We do not share your information with anyone. However, we may send you emails on our new reports and solutions.

Check Out Analysis of Other Relevant Companies

References used in Roku Inc. SWOT & PESTLE Analysis Report

1. Roku TV Is No. 1 Selling Smart TV Operating System (OS) in U.S. and Canada - https://ir.roku.com/news-releases/news-release-details/roku-tv-no-1-selling-smart-tv-operating-system-os-us-and-canada
2. Roku Surpasses 50 Million Active Accounts; Users Streamed 58.7 Billion Hours in 2020 - https://ir.roku.com/news-releases/news-release-details/roku-surpasses-50-million-active-accounts-users-streamed-587
3. Roku Announces New Streaming Player Line-up for UK - https://ir.roku.com/news-releases/news-release-details/roku-announces-new-streaming-player-line-uk
4. CAREER BENEFITS + OPPORTUNITIES IN VIDEO STREAMING SERVICES - https://blog.execu-search.com/video-streaming-services/
5. Environmental Impacts of Shifting from Movie Disc Media to Movie Streaming: Case Study and Sensitivity Analysis - https://www.sciencedirect.com/science/article/pii/S2212827119301040
The detailed complete set of references are available on request in the 'Complete report' on purchase.

How to Reference This Page?

You can use the following in your reference section in order to give credit to the source. For different referencing styles and detailed guidelines, please click here.

Roku Inc. SWOT& PESTLE Analysis - SWOT & PESTLE.COM

SWOT & PESTLE.com (2021). Roku Inc. SWOT& PESTLE Analysis - SWOT & PESTLE.com. [online] Available at: https://www.swotandpestle.com/roku-inc/ [Accessed 02 Aug, 2021].

In-text: (SWOT & PESTLE.com, 2021)

Copyrights and Disclaimer

Roku Inc. SWOT and PESTLE analysis has been conducted by ShyamKumar Kundrapu.

Copyright of Roku Inc. SWOT and PESTLE Analysis is the property of Barakaat Consulting. Please refer to the Terms and Conditions and Disclaimer for usage guidelines.

Roku Inc. SWOT& PESTLE Analysis
Price : USD 21.53
Open chat
1
Hello
How can I Help You?